消费者参与是指消费者对某一产品、事物、事件或行为的重要性与自我的相关性的认识。
然而，在那些率先实行废旧电器回收法律的州，消费者参与回收的热情依然高涨。
Still, states that pioneered the electronic recycling laws report that consumer participation remains strong over time.
为了对抗这一问题，一些企业试图让消费者参与到自己的品牌建设中来。
To combat this problem, some firms try to involve consumers in developing their brands.
这也可以给Twitter以及广告主们提供一个了解消费者参与度的绝好指标。
This would also give Twitter and its advertisers a very good metric for consumer engagement.
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