没有一个好标题，你的文章将没人去看。

Without a good headline, your post might as well be crap -because no one will read it.

youdao

书的副标题——“一本把人当回事的经济学研究”虽然没有那么引人注目，但是更贴近文章的内容，因为这本书不是赞美小的事物的。

The book's subtitle is the less engaging “A Study of Economics as if People Mattered”, but it is more true to its content. For the book is not a paean to smallness.

youdao

去年夏天，我在专家提示撰写过相同标题的文章(没有“第2部分”)，得到的反馈促使我再写这篇文章。

Last summer, I contributed a Comments Line column with the same title (sans Part 2), and received feedback that led me back to do this again.

youdao