从国际市场营销中的文化因素出发,阐明民族文化对国际市场营销的影响以及影响的特点,即广泛性、深刻性和微妙性。
Taking account of the cultural factors of international marketing behaviors, the widespread, profound and subtle influence of national culture on international marketing is discussed.
本文从汉俄亲属称谓语的特点出发,着重对比探讨了汉俄亲属称谓系统的民族文化差异,并对这种差异的根源作了探索分析。
Starting with the characteristics of Chinese and Russian appellations, the article discusses their national and cultural differences emphatically and analyzes the origin of the differences.
往往只注重表面形式,而缺乏民族文化内涵,缺乏本土文化特征,地域特点。
Tend to focus only on the surface of the form, and the connotation of a lack of national culture, the lack of local cultural identity, geographical characteristics.
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