各公司还可能以生产稍有改进的产品来取代他们自己的原产品。
Firms may also choose to cannibalise their own products by producing marginally improved products.
等着看我们新改进的产品吧,它们将于下星期开始在市场上销售。
Watch for our new improved product, which will be on the market next week!
这样,现有产品的改进就能在低投入低风险的情况下进行,而且,通过这种方式改进的产品能够在市场上表现得更有吸引力,对消费者更有价值。
This allows existing products to bemodified at low cost, low risk, yet making them ever more attractive, ever morevaluable to the customer base.
and then use the proceeds, use the profits that you make from selling the product to make the product better.
然后用得到的钱,用销售产品的收入和利润来改进产品。
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