网络当然是直接营销的“沃土”，更便宜的电脑和更好的软件使抓住机会比以往任何时候都更容易。
The web is of course the most fertile ground for direct marketing, and cheaper computers and better software have made seizing the opportunities easier than ever before.
举一个例子：市场营销专家Shel Horowitz搜索LinkedIn网站会议发言人名单后，抓住了一次在瑞士达沃斯演讲的机会。
Case in point: Marketing expert Shel Horowitz grabbed a chance to lecture in Davos, Switzerland, after noticing a LinkedIn search for conference speakers.
虽然一些公司想抓住经济机会来推广自己的产品，但他们使用了其他营销的方式如杂志、报纸、电视和广播。
Although some companies because they want to take economic opportunities for the promotion of their products, they use other kinds of marketing such as magazine or newspaper, television and Radio.
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