满足个人和组织目标的交换的过程是计划和执行理念，促销、定价和分销货物和服务。
The process of planning and executing the conception, price , promotion, and distribution of ideas , goods and services to create exchanges that satisfy individual and organizational objectives.
营销是计划和执行理念，价格，促销和概念的区分，商品和服务交换的过程是满足个体和整体的需要的过程。
The process of planning and executing the conception, price, promotion, and distribution of ideas, goods and services to create exchanges that satisfy individual and organizational objectives.
管理实际项目需要实践的领导力，而在实际项目条件下应用和执行这些理念是相对困难的。
Managing real projects requires practice leadership where applying and executing these ideas under game conditions is relatively difficult.
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