其主要目标是把像广告一样的新型形式的视频传播给于一种强制性的标准，但是批评家也指出这样的政策很难有操作性。

The aim is to impose standards governing things like decency and advertising on these new forms of video, but critics regard the rules as too heavy-handed.

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最后，在确定了会展旅游品牌的目标受众后，选择各种宣传方式进行品牌的推广，如口碑传播、公关推广、广告传播、人员推销、服务策略。

Finally, after fixing the objective audience of the brand of MICE, it promotes the brand by various ways, like public praise, public relations, advertisements, personnel sale and service strategy.

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