由于大家都把焦点放在Kayak的电视广告、IPO和旅游中介的传奇故事上，所以很多人会忘记它收购的竞争对手元搜索引擎SideStep也是情有可原的。

With all the focus on Kayak with its TV ads, possible IPO and the intermediary saga, many would be forgiven for forgetting about the rival metasearch engine it bought.

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先说苹果在1984年播放的传奇广告”1984″。

First there was the legendary spot “1984″, in that same year, which is often considered the best ad in history.

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并且，请注意这是一个人们在明知是广告的情况下，仍然愿意去点击它的地方，比如nike传奇系列广告中足球明星罗纳尔迪尼奥的射门片段。

And come on-it's the one place on the Net where people willingly, knowingly click on ads, like Nike's legendary clip of sharpshooting soccer star Ronaldinho.

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