广告成本、市场细分以及能使消费者避开广告的新的传媒渠道的出现，都对旧的市场营销方式提出了挑战。

Costs, market fragmentation, and new media channels that let customers bypass advertisements seem to be in league against the old ways of marketing.

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一种较新的市场营销方式利用因特网，被称为因特网营销或者更普遍的e营销、辅助营销、桌面广告或者线上营销。

A relatively new form of marketing USES the Internet and is called Internet marketing or more generally e-marketing, affiliate marketing, desktop advertising or online marketing.

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学习实用技巧和技能，同时展望更宏大的前景来提升社交新媒体市场营销方式可以帮助到未来的自身环境和目标的实现。

Learn practical tips and techniques as well as see the bigger picture to help successfully leverage social media marketing for your own environment and purpose.

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