在案例分析中，作者介绍了工商管理教育的背景，管理教育产品的特点，公司产品对于顾客的价值等方面。
In the case analysis, the actor introduce the background of the business administration, and the characteristic of the management training, and the customer delivered value.
只有当你与一定数量的顾客群体建立了固定联系，并且能够通过他们来增加销售和转介业绩之后，你对于公司才算比较有价值。
Your value to the company increases when you have some customer relationships that you can leverage for increased sales and referrals.
对于顾客房屋的财产价值或其以后作为租户的安全性，一些“售后回租”公司故意误导顾客。
some sale and rent-back firms had mislead customers about the value of their properties or their subsequent security as tenants.
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