由于基金投资者对产品差异不敏感，核心资源、核心能力和激励机制欠缺，导致基金业在初始成长阶段产品实质性差异不足。
Besides the fund products do not differ at large, because the managers disfavor differentiation strategy, due to the lack of core resources and competences, and the absence of incentive mechanism.
同时也指出了本文存在的不足，期望对今后的研究能够有所借鉴，并体现一定的实质性意义。
This article also pointed out the limitations and the outlook of the study, expecting to provide realistic support for actual marketing practices and to set example for further research.
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