这里的重点是奖励和惩罚。
表面的奖励和惩罚。
搜索引擎相关奖励和惩罚不相关的广告客户收取他们更多。
Search engines reward relevancy and punish irrelevant advertisers by charging them more.
When it comes to humans, the notions of reward and punishment and so on that Skinner tried to extend to humans are so vague it's not science anymore.
说到人类,那些斯金纳试图应用于人类身上的,奖励和惩罚之类的概念,定义太过模糊,所以不能再当做科学来看待。
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