这些资源可以提供基本的商业原则和案例，还可以提供一般的咨询建议，比如撰写商业计划书，直接邮递广告营销等。
These resources are helpful in conveying basic business principles and examples as well as providing general advice in areas such as writing a business plan or marketing by direct mail.
撰写商业计划书时，你会对当前的市场进行调研，了解你的产品或服务如何与现有产品或服务竞争。
As you write your plan you'll research the current market and see how your product or service might fare against existing offerings.
对于一起创业的合作伙伴而言，撰写商业计划书确保每个人对公司宗旨和战略的理解都一致。
For partners who start a business together, writing a plan ensures that everyone is on the same page when it comes to the company's mission and strategies.
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