分析了品牌文化内涵中的字体设计、品牌名称中的字体设计、品牌标志中的字体设计，指出字体设计与产品品牌塑造的关系是相互影响相互作用的。
It analyzed the font design in the connotation of brand culture, brand name and brand logo, pointed out that the relationship between the font design and product branding is interacting.
栏目名称既是栏目的象征符号，又是品牌经营的核心内容，而且还包蕴着很丰富的文化内涵。
The name of TV column is not only the symbol of TV column but also the core of brand management, which contains rich cultural connotation.
记者：近年来，在对品牌非常重视，特别是国家文化，文化内涵服装行业你怎么看？
Reporter: In recent years, the apparel industry within the cultural connotation of the brand very seriously, especially the national culture, how did you see?
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