阿我们的客户越来越多的认识到品牌提升的机会,碳中立的地位有关。
A growing number of our customers have realized the brand enhancement opportunity associated with Carbon Neutral status.
客户可能会调整对品牌提升的宣传,而加大对直接拉动销售市场活动的投入。
They may need to divert resources into direct sales driving activities and away from brand building.
Kent同时表示目前环境下,广告投入的现金更有威力,公司计划保持品牌提升推广方面的开支。
Kent also said advertising dollars are more powerful in this environment, and the company planned to keep spending to promote its brands.
It was just focused on bringing up the product and making people wear the brand again and how the brand is aligning to this particular feeling and story.
苹果只专注于提升产品,让人们再次接受品牌,想办法让品牌能唤起一种情感和故事。
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