第三步就是品牌的推广及管理。
汤姆旗下有26名员工,负责品牌的体育市场推广策略的开发,包括联赛,球队及新闻发布和谈判等各方面工作。
Tom oversees a staff of 26 and is responsible for developing the brand's sports marketing strategies including all league, team and spokesperson relations and negotiations.
利用市场调查工具发掘公司的需求,制定年度市场预算,市场策略及品牌推广计划。
Using market research, market development trends and company's needs to increase growth, draft an annual market budget, a marketing strategy and brand marketing strategies.
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