赫德说：“传统电视公司的最大威胁就是即时点播的视频节目。”
"The biggest threat to the traditional companies is on-demand video," said Mr. Hurd.
现在有一个机会摆在新进这行的公司面前，他们必须要拿出引人注目的即时点播内容。
The opportunity is there for a new entrant to come up with a compelling slice of on-demand content.
该系统售价一百五十美元，它有一个DVR并且能够导入无线电视广播节目和来自互联网的即时点播内容。
The system, which sells for $150 at Best Buy, has a DVR and pulls in both over-the-air TV broadcasts and on-demand content from the Internet.
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