好的设计能反映商品属性，刺激购买欲，扩大生产企业销量；反之则会使生产企业蒙受损失。
Good design can reflect the commodity attribute, stimulate the purchase desire, expand the sales of production enterprise; otherwise it would make production enterprises suffer losses.
一些商店注意到烘焙食品的香味会刺激人们的购买欲，所以他们每天早上自己做面包，然后一整天都会让面包的香味散发在店里。
Stores notice that the smell of baked goods encourages shopping, so they make their own bread each morning and then fan the bread smell into the store throughout the day.
但是还是那些进口的商品刺激了人们的购买欲。
But it was the imports that galvanised people's inner shopper.
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