通过增加销售收入,广告间接的为品牌所有者创造了利润。
Advertising indirectly generates revenues for brand owners through the increase in sales revenues that are thought to result from these ads.
经营风险管理战略必需与企业外部环境引起的销售收入的波动相匹配,财务管理战略必需与经营风险相匹配,这就是风险管理战略的价值创造路径。
The way it creates value lies in operating risk should be managed according to the fluctuation of sales, while financial risk should be managed according to the degree of operating risk.
GDP指一个经济体创造的增加值,而非产品销售收入之和。
GDP refers to value added within the economy and not the sum of top-line revenues.
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