本书首先想说的是:“员工们,打起精神来吧!”人的能力并无太大差别,但是为什么在公司或在社会上会显现出差别呢?这有两个原因:一是能不能拼搏到最后,二是有没有持续拼搏的热情和对目标的执著。
该公司的价值远超过20亿美元。
它忽略了营销成本,从而夸大了公司的价值。
It inflated the company's worth by ignoring marketing costs.
贴现现金流(DCF)就是公司的价值所在。
Discounted Cash Flow (DCF) will always tell you what a company is worth.
If they're sending out money, the value of the company has to go down by whatever they sent out.
如果他们发放现金的话,公司的价值将降低相同数量,不管是以什么方式
You'd have four times as many companies but you might not have four times as much valuable innovation.
有的只是四倍数量的公司,但是,你能够有的有价值的创新想法却远远不够。
The earnings is a measure of the value of the company and typically they've been valued at something like fifteen times earnings.
收益是对公司价值的衡量,一般是以,15乘以收益的形式体现的
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