体育营销和赞助
Sports marketing and sponsorship
以上为机器翻译结果，长、整句建议使用 人工翻译 。
“埋伏式营销”使非赞助商在某体育活动中因貌似赞助商而大赚一笔，最明显的体现是在温哥华冬奥会和2010南非世界杯赛上。
Ambush Marketing—Cashing in at an event by taking on the appearance of a sponsor of the event. Most obviously displayed at the Vancouver Winter Olympics and South Africa's World Cup 2010.
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