在动态多变的市场环境下，供应链需要以最小的成本、最短的时间向顾客传递更多的价值。
In the dynamic and changeful market environment, a supply chain should use the least cost to transfer the most value to the customers in the shortest time.
你可以拥有世界上最伟大的公司。但是如果你不懂得如何传递价值给你的顾客，你也许一样不存在。
You may have the greatest company in the world. But if you don't know how to convey that to customers, you may as well not exist.
通过传递优异的顾客价值并使顾客满意，来建立并维护可赢利性顾客关系的全过程。
Customer relationship Management The overall process of building and maintaining profitable customer relationships by delivering superior customer value and satisfaction.
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