第八章，提出实施以社会责任为核心的旅行社企业文化建设保障机制。
Chapter 8, carry outs the guarantee mechanism of social responsibility-centered travel agency enterprise culture's construction.
第二章，对本文涉及的主要两个理论企业文化理论、企业社会责任理论作了概述，并分析两者的关系。
Chapter 2, summarizes the main two theories, the enterprise culture theory and the enterprise social responsibility theory, and analyzes the relationship between the two.
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