从体验营销的角度，阐述了珠宝体验营销对珠宝企业形象战略的影响。
From the point of view of experiential marketing, the interactive relationship between the corporate image and experiential marketing is theoretically studied.
一些有远见的中国企业家已开始关注和运用CIS即现代企业形象战略。
Some of the Chinese foresighted enterprisers begin to care and use the strategy of CIS.
一些有远见的中国企业家已开始关注和运用CIS即现代企业形象战略。
Some of the Chinese foresighted enterprisers begin to care and use the strategy of CIS (Corporate Identity System).
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