形象广告就是企业向公众展示企业实力、社会责任感和使命感的广告,通过同消费者和广告受众进行深层的交流,增强企业的知名度和美誉度,产生对企业及其产品的信赖感。
创意不仅直接决定了广告宣传活动的品位以及由此而形成的市场吸引力,而且间接影响着企业形象的塑造。
It not only determines directly the taste of an advertising activity and the market attraction formed thereby, but also can influence indirectly the reputation of an enterprise.
广告是企业的一种促销手段,也是宣传企业形象的有效方法。
Advertising is a means of sales promotion. Also, it is an effective method to show the image of an enterprise.
同时,利用E-风尚网丰富的网络平台广告资源,对有良好企业形象和品牌知名度的专业机构及其产品进行形式多样的网上宣传推广。
At the meanwhile, it is a good way to promote the enterprise image, famous brand and products by using E-Vogue platform information.
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