采用大客户管理方法的企业以顾客维系为导向，持续地与顾客进行沟通，为客户同时也为自己提供长期而稳定的价值。
On the one hand, the enterprise communicate with the KA constantly, and its thinking is keeping the relationship with the customer and using the relationship marketing .
力拓拥有超过20年经验的合资企业中方合作伙伴和一个跟踪记录表明公司提供的价值为我们的股东从现有的合资企业与客户。
Rio Tinto has over 20 years experience of joint ventures with Chinese partners and a proven track record of delivering value for our shareholders from existing joint ventures with customers.
所以有必要对传统的客户分析方式进行改进，为现代企业在众多具有非同质性客户中找出对企业真正有价值的顾客提供更有效的决策帮助。
Therefore, it is necessary to improve the traditional way. Help enterprise find out the real value customers and provide a more effective decision-making.
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