但是如果单纯的从推广产品的能力上去判断游戏对商业的潜在价值，会错过更大的远景。
But to judge the potential value of gaming to business solely on the basis of its ability to promote products is to miss the bigger picture.
发起人必须真正认可项目的价值，这一点很重要，只有这样才能确保在推广没有立即见效时资金和支持不会随之消失。
It is important that your sponsor be truly committed to the value of the project to ensure that funds and support are not in jeopardy if adoption is not immediate.
创造性利用信息技术，并将其与社会机构资源整合，以推广使用，创造更大的价值。
O creative use of information technology, carefully integrated with social institutions, to encourage use and deliver even greater value.
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