传统的营销组合是基于产品,价格,促销,地点营销策略的有效组合而完成柜台式产品购买。互联网的出现,正改变着我们销售产品以及提供各种服务的方式。
Traditionally the marketing mix is co-ordinated so efficient product, price, promotion and place strategies are developed for products purchased over the counter.
他们实际上是在设法拿出一个策略以促使大众对新产品的追捧,并希望使用Internet作为促销和销售该产品的手段。
They really are trying to come up with a strategy to generate enthusiasm around a new product and want to use the Internet as a means to promote and sell it.
低价低促销策略,即企业以低价和少量的促销费用将新产品推进市场,以廉取胜,迅速占领市场。
Low sales promotion strategy, is the enterprise with low price and small amount of promotional costs will promote new products to win market, low-cost, and quickly occupied the market.
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