她补充道，家乐氏还在开发不加盐的Optivita及Wheats之类品牌的谷类食物。
Kellogg's was also developing cereals such as Optivita and Wheats with no added salt, she added.
拥有全球性品牌的公司能够在新市场迅速获得认可，但日本企业往往更重视高端名牌之类更狭窄的市场领域。
Companies with global brands can win recognition very quickly in new markets but Japanese companies have tended to focus on narrower market segments such as prestige.
这个帖子的灵感来自livemint.com的马里恩.阿拉松，他写了一篇描述可口可乐和麦当劳之类的品牌是如何利用社会化媒体的妙文。
The inspiration for this post comes from Marion Arathoon of livemint.com, who wrote an excellent article outlining how brands such as Coca-Cola and McDonald's are deploying social media.
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