个体的认知易受各种主观因素的影响，除此之外，还要小心文化定见(cultural stereotyping)，这在任何与“他者”(the o ther)的遭遇中都会出现。

Apart from the susceptibility of individual perceptions to subjective influences of various kinds, there is also the risk of cultural stereotyping which arises in any encounter with 'the other'.

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美观，虽然是有些主观甚至随意的评价，但也是影响满意度的重要因素。

Aesthetics, though subjective and somewhat arbitrary, play an important role in overall satisfaction.

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仿真结果表明，此种方法避免了主观因素的影响，计算结果误差较小，能在一定程度上提高房地产开发投资决策的准确度。

The result indicates this method not only can avoid the influence of subjective factors, but also can raise the accuracy of investment in real estate development investment decision-making.

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