• 1. Click Through Rate: 点选率 | 广告点阅率
• 2. Click-Through Rate: 点进率 | 点通率 | 点击率 | 网上广告被点击的次数与被显示次数之比
• 3. Click & Click Through Rate: 点击次数与点击率

更多释义

• 1.If you have a click through rate of 4.5% in position 4, you should have a Quality Score of around 7 or so.
  如果你的广告排名为4，平均点击率为4.5%，那么你的广告质量分应该为7左右。
  dict.yoduao.com
• 2.I then looked at the average click through rate in each position from 1-8 (in increments of 0.1), for each keyword Quality Score.
  我观察了从位置1到8的平均点击率(递增为0.1)，得出每个关键词的质量分。
  dict.yoduao.com
• 3.Based on this line, it appears that Google expect the click through rate in any position to be about 65% of the next position up.
  基于上面的曲线看来，Google希望在任何位置的点击率都应该在上一位置的65%左右。
  dict.yoduao.com

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