本文首先分析了对城市旅游形象的认知问题。
This article gives an explanation about the definition of tourist image.
全文共由四部分组成：第一部分为国内城市旅游形象研究综述。
Four parts are included in this thesis: the first part is the review on research of domestic city tourism image.
第四部分从理念形象、视觉形象、行为形象三方面进行长春城市旅游形象设计。
The fourth part carries out Changchun city tourism image positioning from mind identity, visual identity and behavior identity.
最后梳理出城市旅游形象设计的措施和方法，并提出塑造城市旅游形象的基本思路。
At last it brings a rational approach to tourist image for showing the basic way of creating tourist city image.
第三部分在长春城市旅游文脉及受众调查分析的基础上，进行长春城市旅游形象定位。
The third part implements Changchun city tourism image positioning on the basis of the analysis of tourism placidity and crowd investigation.
城市旅游形象策划的操作模式是城市旅游形象开发规划实践所要解决的核心问题之一。
The operation mode of urban tourism image planning is one of the key issues concerning urban tourism image planning practices.
第二，在问卷调查的基础上，对南京城市旅游形象进行定位：博爱之都，世界第一城垣；
Secondly, with the above analysis and questionnaire investigation, sets the position of city image of Nanjing: The Fraternity City, The Largest Walled City in the World.
第六部分系统的总结出南京城市旅游形象理念系统的三个层次，并重点推荐了一级理念口号。
In the sixth part, the whole Mind Identity System of Nanjing city tourism is the mainly concerned.
由于城市旅游形象的塑造和形成仍处于起步阶段，许多城市的旅游形象存在问题，需要进一步修正。
Due to the studies and applications on city tourism image are at the beginning, many cities 'tourism images are in trouble and need to be amended.
在理论研究的基础上，力求在实践方面能够找到可实施的城市旅游形象视觉设计语言的应用及表达方式；
On this basis, this study seeks to find a feasible application and expression of city tourism image visual design language in practice.
运用城市旅游形象理论研究的成果去探讨城市旅游形象的特点及演变规律，可以使一些问题简化、明晰并得以解决。
By analyzing the evolution of urban tourism image in this theory, we can simplify some vague problems and resolve them in theories and realities.
城市旅游形象塑造目的是为了让人们对城市拥有更清晰的认识，这一目标的实现依赖于城市形象传播过程的成功完成。
The ultimate goal of shaping image is to make people have a deep understanding of the city, and to achieve the goal depends on the realization of the whole process of the communication of the city.
树立与传播好城市旅游形象是城市旅游地的生命力所在，也是城市旅游研究和城市旅游开发与规划要解决的核心问题之一。
Erecting and blazing abroad urban tourism image is the life-force of urban tourism destination, and it is the core problem for urban tourism research and exploitation to resolve.
“旅游形象定位”、“旅游形象营销”、“旅游形象策划”和“城市旅游形象”等概念受到广泛关注，并取得诸多值得珍视的研究成果。
The concepts, like "tourism positioning", "marketing of tourism image", "tourism image planning" and "urban tourism image", are being focused on widely, and also have got valuable achievements.
城市旅游形象已经成为市场竞争制胜的有力武器，研究内容的趋向性日益明显，对城市旅游形象的特点捕捉得愈来愈准确，已经形成了较为成熟的设计模式。
The research tendency about its content is gradually distinct, and the grasp of the characteristics of city tourism image is more and more accurate and has formed a comparatively mature design model.
这段言论是对一个当地居民提出的建议的回复，该建议主要是关于建设娱乐项目来促进当地高端旅游以及提高城市的国际形象。
The remarks came in the form of a response to a local citizen's suggestion to develop entertainment projects to boost local high-end tourism and improve the city's global image.
在中国著名的旅游中心城市，我们可以把这些西安消火栓形象设计好，办求把西安的酒店做到国际先进的水平上来。
China's famous tourist center in the city, we can design a good image of these fire hydrant Xi 'an, Xi 'an to do to keep the hotel up to achieve the international advanced level.
上世纪旅游形象研究主要集中于城市旅游目的地，而对于生态旅游及森林旅游则关注得较少。
In last century the studies of images in tourism mainly focused on the city, while the ecotourism and forest tourism got little attention.
许多城市举办跑步比赛，以期提高该城市的旅游业及城市形象。
Many cities are launching running RACES as a way to promote tourism and boost their image.
成都作为西部最具潜力的旅游城市，要树立自己的形象，成为西部的东部，就要抓住自己文化方面的优势，从文化上下工夫。
Establish one's own image as the most potential tourist city in the west in Chengdu, become the western east, catch the advantage of one's own culture, from the upper and lower time of culture.
结合实际情况，分析旅游城市形象设计的核心和定位。
And according to the actual situations, it analyses the core of designing tourist image.
另一方面是指统一协调的旅游景观房产成为城市新的景观构成形象”。
On the other hand it means the coordinated and harmonious tourism landscape-estate become new landscape image of the city.
目前，我国产品的文化开发层次低，营销目的不明确，营销形象欠鲜明，导致旅游产品的核心竞争力不强，城市旅游后劲不足。
At present, low culture of tourism product, unclear target and image of marketing leads to not-strong key competence of tourism products and lagged development of urban tourism.
在视觉影响因素的作用下，旅游者对实地感知的城市旅游景观视觉辨别和鉴赏形成了视觉形象感知。
Tourists through visual identification and appreciation of the city tourism landscape on the spot perception, formed the visual image perception under the various visual impact factors.
我国许多城市旅游支撑体系的规划建设，只是以提供旅游服务为目的，很少考虑本地旅游特色的突出，没有体现城市的旅游形象。
The paper studied the planning of urban tourism supporting system that embody the tourism image, hoping to offer a new thinking of urban tourism planning.
因而要进一步强化经营城市理念，提升旅游城市形象，把威海建成一个品牌旅游城市。
Therefore, we should strengthen the idea of manage city, raise the image of tourism city and develop Weihai into a good trademark in city tourism.
城市区域旅游形象是人们对某一特定城市各种信息在头脑中反映后而形成的综合认知印象。
City regional tourism image is the comprehensive reflection and acknowledge of the special city made in people's mind.
该研究以江苏扬州城区水域的旅游形象设计为例，旨在探讨如何剖析并整合滨水城市“水文化”旅游形象。
The Yangzhou City in Jiangsu Province in the waters of the tourism image of the design, for example, to explore how to integrate and analyze the waterfront city "water culture" tourism image.
一方面它是城市居民和生活、活动的优良空间，另一方面它也是表现城市形象的重要城市节点，往往也是外来旅游者开展观光活动的场所。
On the other hand, it is not also an important city node that represents the city, but also the place the incoming tourists visit for sightseeing.
一方面它是城市居民和生活、活动的优良空间，另一方面它也是表现城市形象的重要城市节点，往往也是外来旅游者开展观光活动的场所。
On the other hand, it is not also an important city node that represents the city, but also the place the incoming tourists visit for sightseeing.
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