得出的结论是:负面网络口碑对高校学生品牌态度的变化具有显著影响。
This study focused on the regulation of the different variables under the influence of negative word-of-mouth for consumers brand changes of attitude.
广告广告本文着眼于我国时尚类杂志化妆品广告对受众品牌态度的影响策略研究。
This dissertation is seen from the Angle to the study on influential tactics towards their audience of cosmetic advertisements in Chinese fashion magazines.
本研究将负面口碑与品牌态度结合起来,探索研究负面网络口碑对高校学生品牌态度的影响作用。
The study combines the negative WOM and the brand attitude, explores the impact which the negative on-line WOM effects to the brand attitude of the college students.
受众对于网络广告的态度,对于网络广告效果(品牌态度以及购买意图)的测评有非常重要的意义。
For audience's attitude to Internet advertising, it's absolutely important meaning for evaluate, brand attitude and purchase intention, that network advertisement effect.
通过对278个有效样本的分析,重点考察了品牌信任对品牌态度、契合感知与延伸评价关系的影响。
How the brand trust influences the brand attitude, perceived fit and extension evaluation was studied through analyzing 278 effective samples.
同时,本文认为消费者的品牌信任分为品牌可靠性与品牌倾向性,品牌忠诚则由品牌态度忠诚与品牌行为忠诚构成。
In addition to which, this paper considered that brand trust is composed of brand reliability and brand intention, and the brand loyalty were composed of attitude loyalty and behavior loyalty.
品牌符号所蕴含的意义信息传递品牌的内涵,提高品牌在消费者心目中的认知度,影响着消费者的品牌态度、品牌忠诚以及与品牌相关的活动。
Brand symbol meaning implied connotation of the brand messaging, increase brand awareness in the minds of consumers and affect consumers, brand attitude, brand loyalty and brand-related activities.
开发人员的态度是:“嘿,作为公司的朋友和忠诚的伙伴,我把我的一生都献给了你的品牌,我有一大堆理由为什么我应该被给予特殊考虑。”
The developer's attitude was: "Hey, I've devoted my life to your brand, and I have good reasons why I should be given special consideration as a loyal partner and friend of the company."
巴斯大学营销系和心理学系的研究人员对100个儿童进行了调查,调查主要是针对他们对一系列产品的态度,这也是品牌研究的一个部份。
Researchers from the university's marketing and psychology departments questioned 100 children about their attitudes to a range of products as part of a study on branding.
对你提供的服务进行限制,或者限制产品的品质,或者对销售对象(或拒绝销售的对象)采取严苛的态度,这些是历经时间考验的建立杀手级品牌的良方。
Limiting the supply of your service, or the quantity of yourproduct, or being aggressive in who you sell to (and who you don't) areall time-tested ways to build a killer brand.
木山说这不仅是为了提升日本品牌的知名度,也是为了宣扬日本时尚的氛围,对衣服搭配随心所欲的一种怡然自得的态度。
It was to promote the “atmosphere” of fashion in Japan, a what-the-heck attitude to mixing items and styles of clothing.
研究显示,人们甚至认为品牌对人们有态度,因此人们对品牌产生了紧密的“原始”关联,就像婚姻和亲属关系一样。
The research shows that we can even believe that the brand has an attitude towards us, so we develop tight “primary” relationships with it that are on a par with marriage and kinship.
品牌不仅以其创始人路易·威登的名字命名,也继承了他追求品质、精益求精的态度。
Not only brand by its founder Louis Vuitton name naming, also inherited him to pursue the manner which the quality, strove for perfection.
64%的人对于社交网络上的商标品牌持中立态度或不关心。
64% were neutral or didn't care about brands on social networks.
但尼尔森对Twitter和其它社交网站如何打破品牌和消费者之间的沟通壁垒持乐观态度。
Nielsen, however, is also very positive about how Twitter and other social networks have broken down the feedback barriers between brands and consumers.
这种不信任感和害怕被抛弃是一个双方面的问题,而对于以现任设计师来定义品牌,企业主们保持谨慎态度也是有原因的。
The sense of distrust and fear of being discarded is a two-way problem, and there is a reason for corporate masters to be wary of identifying the brand via its current designer.
我们知道的许多东西是不需要理解就能学到的,如脸、人际交往、态度、优美的旋律、品牌名称、房间布置、房间或办公室里的家具等。
Most of what we know we learn without understanding: things like faces, social interactions, attitudes, melodies, brand names, the arrangement of rooms, and furniture in our houses and offices.
品牌忠诚体现了顾客对公司产品的良好的态度和行为。
Brand loyalty reflects the customers 'attitude and actions towards the products of companies.
令人感到好奇的是,销售人员的态度和亲切度也与消费者的品牌忠诚度之间存在很大联系,甚至在淘宝时代也是如此。
A curious point of note is that the attitude and friendliness of sales staff also had a strong correlation to consumer brand loyalty, even in the age of Taobao.
成分品牌联盟的现有研究多专注于企业整体层面,很少关注消费者的态度、认知与行为问题。
The existing studies on ingredient brand ally focus on enterprises with little attention to consumers' attitudes, cognition and behavior problems.
在众多男人眼里“DOMINIK”不再只是一个时尚品牌,更是一种生活哲学和态度,有品味的男人更应该有其独特品位!
In the numerous male person eyes "DOMINIK" no longer is only a fashionable brand, is one kind of life philosophy and the manner, has the savoring man to have its unique personal status!
主要负责及时和用体现酒店和品牌的专业态度接听从外部打入的电话。
Answer incoming phone calls primarily from external callers in a timely and professional manner that reflects highly on the hotel and brand.
过程建立一个新态度或者在它后面关于场所或者品牌和产品改变老的。
The process creates a new attitude or alters an old one about the site or the brand and products behind it.
虽然目前观众对于投放电影广告的理解和态度,莫衷一是、比较复杂,但总体而言,使用电影这个平台来宣传品牌已被广泛接受,许多观众都注意到了这些宣传广告。
Perception and attitudes to Product Placement are diverse and complex. On the whole, brands using the film platform to communicate are widely accepted and many viewers notice them.
杰克使贝达弗品牌的冒险与开拓精神同他的无畏态度融为一体,而且他始终坚持英国人固有的风格。
Jack embodies Belstaff's adventurous and pioneering spirit with his fearless attitude, and he's staying true to his British roots.
对于世界上任何一个顶级品牌来说,走向成功的重要因素就是——坚守完美的品质态度。
To any of top brands in the world, one of the important factors for success is the quality attitude for perfection.
对于世界上任何一个顶级品牌来说,走向成功的重要因素就是——坚守完美的品质态度。
To any of top brands in the world, one of the important factors for success is the quality attitude for perfection.
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