Pepsodent tooth paste sells at $1.19 and is a value brand compared to same size Colgate tooth paste at $3.50.
售价1.19美元的“Pepsodent”牙膏，相对于同样大小价格高达3.50美元的高露洁牙膏，是一个经济品牌。
We can create significant added value by pushing the brand into other areas.
我们可以通过把这个品牌推向其他领域而创造出巨大的附加价值。
He said companies use the term 'brand equity' to describe the measurable value of their brands.
他说公司常用“品牌资产”这一术语描述他们品牌的可评估价值。
These products provide either hedonistic or symbolic value to the customer, meaning they just feel good or create an emotional attachment to the brand itself, something he likens to religion for many.
这些产品能为顾客提供快乐感受或者象征价值，也就是说顾客对品牌本身有一种情感依恋，像是宗教信仰的某些感情。
Goodwill is an intangible asset that represents the extra value ascribed to a company by virtue of its brand and reputation.
商誉代表一间公司因其品牌和信誉而得到的额外估值，是一项无形资产。
My findings are consistent with abundant academic research showing that price promotions erode brand value and have few, if any, beneficial long-term impacts for businesses.
笔者的研究结果与许多学术研究都说明了一个问题，价格促销很可能带来品牌价值的流失，而很少能够在长期中获利。
The need for trust, value and brand transparency, among other trends from last year, are just as important today.
对信任、价值及品牌透明度的需求等去年的趋势在如今同样重要。
A drop in brand value, according to Mr. Yoshikawa, is determined through a combination of factors including sales declines and stock price falls.
据吉川介绍，品牌价值的下降是综合销售减少和股价下跌等因素而得出的。
So, it makes perfect sense, given Millward Brown's criteria for assessing brand value, that Apple would sit atop the rankings.
因此，依据明略行评估品牌价值的标准，把苹果送上顶级宝座是合情合理的。
If you are going to approach it as building engagement with your customers and working to turn your customers into brand advocates for you, then there is a great deal of value in it.
如果你将其视作与客户建立联系、致力于将客户变为公司品牌拥戴者的方式，那么它就价值无限了。
One example starting scenario is to use Web 2.0 to build a community for your business or products, and drive value, such as improved customer service and brand loyalty.
一个示例启动场景是，使用Web 2.0为业务或产品构建一个社区，并以此驱动价值，如提高客户服务和品牌忠诚度。
The Millward Brown study showed that products and companies with strong brand value enjoyed markedly stronger returns in good times and also during the recent market downturn.
Millward Brown Optimor的研究显示，具有强大品牌价值的公司和产品能明显获得较高的回报，无论是在牛市还是在最近的市场低迷时期。
Heart-shapes may have been popular in more plentiful times but Geoffroy Medinger, the French jeweller’s UK brand director, says they don’t hold their value as well as more conservative cuts.
在物质丰富时期，心形戒指也许会畅销，但是，为法国珠宝商担任品牌总监的GeoffroyMedinger说心形戒指并不像那些更为传统的图形那样能长久的保持价值。
In fact, helping both individuals and organizations define their value propositions is a fundamental goal for Rational brand consultants in client engagements.
事实上，帮助个人和组织确定价值主张是Rational顾问在客户业务方面的基本目标。
For instance, not a single brand from either country rated mention in Interbrand and BusinessWeek's list of the top 100 Global Brands by value in 2006.
举例来说，在Interbrand（全球最大的品牌管理顾问公司——译注）和《商业周刊》（BusinessWeek）的2006年全球顶级品牌100强中，并未提及任何来自上述两国的品牌。
The relevant values are brand (an attribute), color (an attribute), configuration (a bound value), size (an attribute), and usage (another bound value).
相关的值有brand(一个属性)、color(一个属性)、configuration(一个绑定值)、size(一个属性)和usage(另一个绑定属性)。
Other long-term investors, such as Warren Buffett, look for companies that have built up the value of a brand name that ensures their continued dominance in a market.
还有一些长期投资者，如巴菲特，寻找那些拥有很高品牌价值的公司，以确保其在本领域内的主导优势。
Instead they will be moving up the so-called "value chain," transferred to production lines for the company's brand-name line of sterile covers for operating room devices.
相反他们会被转移到所谓“更有价值的环节”，转移到公司品牌的手术室专用无菌罩的生产线上去。
If you normally buy branded products, try the store's brand instead, or even a value range.
如果你通常只买品牌商品，那么这次试试店里的牌子，或者是物美价廉的商品。
The publishing Brand is an embodiment of spiritual style, spiritual value and aesthetic value.
出版品牌体现的是一种精神风格、精神价值乃至美学价值。
It is certain that the brand assets value evaluation needs a series of standards system to evaluate comprehensively, which is a complex technology.
可以肯定的是，品牌的资产价值评估需要用一系列指标体系进行综合评价，是一项相当复杂的技术。
Brand experts have analytical techniques for evaluating the monetary value of corporate reputation and brands.
品牌专家可以运用分析工具对企业声誉及品牌的现金价值作出评估。
Then you adopt what Theodore Levitt called "the marketing imagination." you build a personal brand identity that is different, relevant and adds value.
继而采用被TheodoreLevitt称作“营销想象力”的方式，构建一个与众不同的、切合个人实际的、能带来附加价值的个人品牌。
Then you adopt what Theodore Levitt called "the marketing imagination." you build a personal brand identity that is different, relevant and adds value.
继而采用被TheodoreLevitt称作“营销想象力”的方式，构建一个与众不同的、切合个人实际的、能带来附加价值的个人品牌。
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