It proposes that art consumers should be seen as co-producers in the total art process and advocates that arts marketing should focus on the artistic experience as the core customer value.

本文在此基础上提出了将客户价值和艺术价值加以平衡的艺术品营销战略理念，强调艺术市场营销应该将艺术体验作为核心客户价值。

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It proposes that art consumers should be seen as co-producers in the total art process and advocates that arts marketing should focus on the artistic experience as the core customer value.

本文在此基础上提出了将客户价值和艺术价值加以平衡的艺术品营销战略理念，强调艺术市场营销应该将艺术体验作为核心客户价值。

youdao