For earned media, such marketers act as the initiator for users' responses.
对于口碑媒体而言，这些营销人员扮演着诱发用户回应的角色。
Marketers try to control your view of the brand by using a story, imagery, music, or people.
营销人员试图通过故事、图像、音乐或人物来控制你对品牌的看法。
Companies, marketers and teachers have long looked for fun ways to engage people's reward-seeking or competitive spirits.
长期以来，公司、市场营销人员和教师一直在寻找有趣的方式来激发人们追求奖励或竞争的精神。
The importance of the product life cycle to marketers is this: different stages in the product life cycle call for different strategies.
产品生命周期对营销人员的重要性在于：在产品生命周期的不同阶段需要采取不同的策略。
Some green marketers learned the hard way, green marketing must still involve all the same principles of a traditional marketing campaign.
一些绿色营销人员吸取了惨痛的教训，绿色营销仍然必须包含所有与传统营销活动相同的原则。
Marketers must qualify their claims on the product packaging and limit them to a specific benefit, such as how much of the product is recycled.
营销人员必须明确证实其在产品包装上做的广告，并将这些广告限定为一个具体的益处，例如有多少产品被回收利用。
Still, despite its emphasis on new markets, Reehok plans few changes in the upmarket retailing network that helped push sales to $1 billion annually, ahead of all other sports shoe marketers.
然而，尽管它强调新市场，Reehok计划在高档消费人群的零售网络只做较少的改变，以把销售额推到每年10亿美元，领先于所有其他运动鞋的营销人员。
The commission's revised "Green Guides" warn marketers against using labels that make broad claims, like "eco-friendly".
委员会修订的“绿色指南”警告商家不要使用像“生态友好型”这样表意宽泛的标签。
The firm says marketers would do better to build a defensibly large market position in one city.
该公司表示，营销人员最好在一个城市建立一个可防御的大型市场地位。
Collectively, we found a category that the marketers had missed.
我们共同发现了一块营销人员遗漏了的细分市场。
None of this will deter marketers from launching more trials.
所有这些障碍都不能阻止商人们展开更多的试验。
What of concerns that we are sacrificing our privacy to marketers?
将我们的隐私呈献给市场营销者有何意义？
Marketers should fasten their seat belts for a long and difficult 2009.
营销者应该扎紧裤带，准备度过一个漫长而又艰难的2009年。
That’s because marketers are charged with changing what people believe.
因为，随着改变人们的想法，营销者本身也被改变了。
Marketers are always trying to convince consumers that shopping is fun.
市场营销人员总是会想方设法的让消费者相信购物是多么的乐趣无穷。
But if I didn't want what the marketers told me I should want, then what?
不过，如果我不想要营销人员告诉我什么才是我应该得到的话，那我该怎么办呢？
This is an important implication to marketers, advertisers, and businesses.
这是市场营销、广告人员和企业都需要牢记的一点。
OTAs are brilliant marketers and are constantly improving the consumer experience.
在线旅行社的营销方式相当出色，它们不断地改善消费者用户体验。
So it asked marketers to help risk-adjustment specialists to design car insurance.
所以，它要求营销人员帮助风险调整专家设计针对汽车的保险。
Marketers have always tried to predict what people want, and then get them to buy it.
营销人员总是想预知人们需要什么，而后设法让他们来购买。
It is painful to acknowledge, but marketers were right all along: pester power works.
要承认这一点很痛苦，但市场营销商们的理念一直正确——孩子一哭闹，父母就买单。
Luxury marketers continuing to overlook the power of social media do so at their own risk.
一直小看大众媒体的力量的奢侈品营销人员自身承担着风险。
Academics, marketers, and a bunch of other industries are going to go crazy over this.
高校院所，商人和一些其他产业正在这上面变得疯狂。
Marketers are happy to pay for access to customers, who in turn love not having to pay.
市场商人乐意为能接触到客户而付钱，而客户则是只要不付钱就什么都肯干。
Marketers know it too, at least as far as its persuasive effect on the listener is concerned.
卖主也知道这一点——他们至少知道口碑对倾听者具有说服的功效。
The difficulty for marketers is creating the right kind of buzz and learning to control it.
难的是那些销售人员要建立正确的商业推销手段，并且学会控制这种商业手段。
Advertisers, marketers, and corporations will do everything in their power to make you want more.
广告商、营销者和公司会挖空心思想让你增加需求。
Advertisers, marketers, and corporations will do everything in their power to make you want more.
广告商、营销者和公司会挖空心思想让你增加需求。
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