Both the product's emotion value and the spirit value which is communicated by the form of the product gradually become an important factor to affect consumers' habits of purchasing.
产品的情感价值以及通过产品形态所传达出来的精神价值逐渐成为影响消费者购买行为的重要因素。
Though a sign of a commodity, trade name is more often seen as a comprehensive symbol of market positioning, emotion, value, culture and image of a commodity.
商标名不仅仅是符号，更是商品市场定位、情感、价值、文化、形象等的综合考量的结果。
Though a sign of a commodity, trade name is more often seen as a comprehensive symbol of market positioning, emotion, value, culture and image of a commodity.
商标名不仅仅是符号，更是商品市场定位、情感、价值、文化、形象等的综合考量的结果。
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