A survey was carried out to learn the status of CRM implementation in China.
对CRM在中国的实施状况进行了现状调查。
Hence, it is important that any CRM implementation considers not only technology, but furthermore the broader organizational requirements.
因此,任何企业若是要导入顾客关系管理系统,不能只考虑技术的层次,还必须考虑到组织的广泛的需求。
As a research indicates, 70-80% CRM implementation projects did not achieve the expected business value, and 50-60% CRM projects finally failed.
研究表明,目前70- 80%的CRM实施项目最终未能达到企业管理层的期望值,50 - 60%企业的CRM实施没有获得成功。
Firstly, in innovation of conception, a kind of thinking manner and organization culture should be adopted to treat customers as the priority, instruct and correspond to CRM implementation.
首先在观念革新方面,商业银行需要一个以客户为中心的思考方式和组织文化来指引和协调CRM战略的实施。
This is the grand-daddy of cost-containment strategies, because it affects the implementation, the users, and the business processes surrounding the CRM system.
这个策略称得上是成本控制策略的鼻祖,因为它影响了CRM系统方面的实施、用户和业务流程。
CRM has been the important part of enterprise decision management and the date mining technology provides a good support for the implementation of CRM.
客户关系管理(CRM)已成为目前企业决策管理的重要部分,而数据挖掘技术为客户关系管理的实施提供了良好的支持。
Although CRM has been approved widely, most enterprises take the enterprise as center in the implementation, and regard it as merely solution to questions or software installment.
但大多企业实施CRM都是以企业为中心的,仅仅把CRM看成解决问题的简单方案,或是软件的安装。
Customer recognition is of great importance to the implementation of CRM (customer Relationship Management), and the selection of customer features is an important problem in customer recognition.
客户识别对于CRM的实施具有重要意义,客户特征选择是客户识别中的重要问题。
Then a successful case of CRM in the Beijing Jingdongfang Technology Group is offered to illustrate the general procedure and cautions for the implementation of CRM.
最后,通过对北京京东方科技集团成功实施CRM的案例,阐明企业在实施客户关系管理时的一般步骤和注意事项。
This thesis introduces the design and implementation of parts functions in the Business-Acception module of the Integrated Customer Service SUB-SYSTEM in IBSS-CRM detailed.
本文详细介绍了IBSS-CRM的综合客服子系统营业受理模块中部分业务的设计与实现。
The research conclusion of this article below can be well referenced in successful implementation of CRM system for theory and enterprise.
本文的研究结果对理论界和实业界探究企业的成功实施CRM的原因具有一定的参考价值。
This paper discusses some of the key technologies in the implementation process of CRM systems in financial industry, meanwhile studies the bank CRM technology which basing on data-mining in detail.
本文具体探讨了金融行业的客户关系管理系统在实施过程的若干关键技术,同时对基于数据挖掘的银行客户关系管理技术进行了研究。
The implementation of the customer resource management under the CRM is the best means leading to success.
实施CRM下的客户资源管理,是赢得竞争的最有力的手段。
The SAP system implementation roadmap and the implementation process in this thesis can be provided for the other company who want to implement the CRM system.
本文所阐述的SAP系统实施方法及实施过程能够为其他企业实施CRM系统提供一些经验和思考。
Implementation research of logistics enterprise CRM.
物流企业CRM的实施研究。
Implementation research of logistics enterprise CRM.
物流企业CRM的实施研究。
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