When they think of the term brand, generally an image or a symbol such as a logo, or a tagline come to mind.
当人们想到品牌这一词时，一般会在头脑中浮现出如徽标或者广告语一类的影像或是标记。
Stewart Brand, author of the 1988 book "The Media Lab"—one of the scanned books that will now be available for loan—said he didn't mind seeing his title made available this way.
1988出版的《媒体实验室》（目前已可借阅电子版）作者斯图尔特·伯兰特说他不介意看到他的作品用这种方式传播。
Monarchy like a household brand exists first in the mind and heart of the beholder.
君主制，譬如家庭品牌，首先在人们脑海里留下印象。
You can't build a brand if you don't stand for something in the mind.
你无法塑造一个没有独到意义的品牌。
In fact, the service was built more with the needs of brand managers, social media marketers, and other customer service professionals in mind than it was built for the casual everyday user.
其实，PeopleBrowsr服务的建立更多是为了满足品牌经理、社会化媒体经营商和其他客户服务专家，而非普通用户。
The fact that an image of a large sleek cat so clearly comes to mind when you think of the brand name Jaguar makes it pretty evident that the two meanings share a mental connection.
当你看到Jaguar这个品牌脑海里很清晰就会出现光滑的猫的影像。这很清楚两个意思有着某种联系。
The research suggests the conscious mind should be trusted only with simple decisions, such as selecting a brand of oven glove.
研究指出，只有在做一些简单的决定时，有意识的思考才可以信赖，比如选购某种牌子的烤箱手套。
Advertising that is relevant, familiar and consistent is what works best at reinforcing a brand in the consumer's mind.
只有那些有关联的、为人熟悉其持续的广告宣传，对加强消费者心中的品牌影响力最为有效。
Sometimes, it means being the most innovative or the best-known brand (Apple comes to mind), and at other times it simply means having the largest market share.
有时候它意味着最具创新力或者有响亮的品牌(我们想到了苹果)，在其他时候它简单地代表有最多的市场份额。
In the long run, the only thing that counts is the perception of the brand in the consumer's mind.
对长期竞争而言，唯一有价值的是消费者心目中对于品牌的理解。
Keep in mind that alterations are almost usually essential, even in case you buy a brand new Cocktail Dresses.
记住，变换风格常有必要，即便买了一件新的短礼裙。
When they think of the term brand , generally an image or a symbol such as a logo, or a tagline come to mind.
当人们想到品牌这一词时，一般会在头脑中浮现出如徽标或者广告语一类的影像或是标记。
I ever took VW brand as quality guarantee, but now, I do not know if I have to change my mind.
我曾经把大众品牌作为心目中品质的保证，我不知道现在是否该有所改变。
The brand can add significant value when it is well recognized and has positive associations in the mind of the consumer.
当品牌很好地认知，并且在消费者心目中有着正面的联想时，品牌可以增加显著的价值。
Li Baolong devotes his mind to fashion design, and creates experiential spaces through brand thinking.
专注于时尚领域的设计创作，用品牌思维来营造空间体验氛围。
What position does the brand currently occupy in the consumer's mind-and why?
目前品牌在消费者心目中的位置是什么，为什么会这样？
Just as it is with any growing business, the need to build a brand and create top-of-mind awareness in a specific field of expertise is important.
就是因为他们的生意一直在扩大，所以在特定的专业领域，要建立一个品牌，做到最好的这种意识的需求就显得极为重要了。
Brand image is the attributes set and the related associations of a brand in the consumers mind, and it is the subjective reflections of brands.
品牌形象是消费者头脑中与某一品牌相关联的属性集合和相关联想，是消费者对品牌的主观反映。
From clients mind level, the brand assets are made up of brand cognitive degree, brand awareness degree, brand association degree, brand beauty degree and brand loyalty degree.
从顾客的心理能级出发提出品牌资产由品牌认知度、品牌知名度、品牌联想度、品牌美誉度、品牌忠诚度构成。
Following Q27, I do not mind to buy a product with a negative brand image if the price is cheap.
承27题，只要价格低，我不介意购买品牌形象差的产品。
Complete products identity is formed by mind identity related to enterprise conception and brand spirit as well as product external visual performance guided by mind identity.
较为完整的产品形象，是由与企业理念、品牌精神等相关的理念识别层面，和在其指导下的产品综合外在视觉表现形式所构成的。
The brand sign is of great importance to the brand competitiveness because it is the first step to enter the customers' mind.
品牌名称对品牌竞争力至关重要，它是品牌进入顾客心智的第一步。
These are powerful forces that can lead to increased revenue from consumers who perceive that the brand has their interests in mind.
这些亲善应用可以让顾客认为该品牌关心他们感兴趣的东西，并因此成为促进营收增长的强大力量。
We will then present a compelling case foe how to achieve brand success delivered into the heart, mind and hands of the consumer and how companies can ensure that they get it right.
我们将呈现一个引人注目的案例，它怎样成功地将品牌带到人们心目中、脑海中以及消费者的手中，企业怎么能保证自己能成功。
The mind-set of brand worth, the target brands pursue and the qualities, services and marks brands show, all of these reflect a certain moral power that should be commanded, enhanced and promoted.
品牌价值取向，品牌追求目标，品牌传达的质量、服务、标识中都反映着一定的道德力量，应把握品牌中的道德力量，强化、提升品牌道德力量。
For example, you see a brand new Rolls Royce car. In this case there is a visible object and there is the eye that makes the mind or consciousness see the object.
例如，你看到一部名牌劳斯莱斯轿车，这个轿车它是一个可见的对象，眼睛帮助心看到这个对象。
She's doesn't spring to mind as a typical Avon Lady, but pop star Fergie has signed on to the brand to release her first ever fragrance.
让流行歌星菲姬担当雅芳小姐是一件常人看来风马牛不相及的事情。不过她最近已经和雅芳签约来发布她的第一款香水。
Thee research suggests the conscious mind should be trusted only with simple decisions, such as selecting a brand of oven glove.
研究指出，只有在做一些简单的决定时，有意识的思考才可以信赖，比如选购某种牌子的烤箱手套。
Thee research suggests the conscious mind should be trusted only with simple decisions, such as selecting a brand of oven glove.
研究指出，只有在做一些简单的决定时，有意识的思考才可以信赖，比如选购某种牌子的烤箱手套。
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