One of the most important roles played by brands is their effect on consumer brand choice.
品牌所扮演的最重要的角色之一就是影响消费者的选择。
Consumer brand choice, which depends on the choice situation, has a practical significance to corporate marketer.
消费者品牌选择对于企业营销者来说具有非常实际的意义，其选择结果取决于选择情境。
Information costs saved, lower perceived risk, and perceived quality affect brand choice preference remarkably and positively.
节省的信息成本、较低的感知风险和感知质量都对品牌选择偏好具有显著的正向影响作用。
We nibble, we score, and we share the results with you to help you avoid the paralyzation that can come with Brand Choice Overload.
我们自己试吃，打分，然后将测试结果与你们分享，希望能帮助你避免由于产品品牌太多而产生无助情绪。
The second part focuses on the study of personality and attitude and makes analysis on the effect of personality and attitude on the brand choice theoretically.
第二部分针对消费者个性、态度进行研究，从理论上分析了消费者个性与态度对品牌选择的影响。
The study results indicate that only three factors such as preferable attempt factor and domestic brand-directed factor and Ad-unfavorable factor have correlation with brand choice.
研究表明，在三个个性因子和五个态度因子中，仅爱好尝试因子、国内品牌导向因子、广告不满因子与品牌选择有相关性。
In order to better brand choice strategy extension of the effect of the application papers fuzzy decision-making analysis, the establishment of performance evaluation model of brand extension.
为了更好的选择品牌延伸策略的效果，论文应用模糊决策分析方法，建立了品牌延伸绩效评估模型。
The advertisers themselves believe they are delivering an important message because they are protecting and promoting a client's brand and extending greater choice to the consumer.
前面说做广告的人认为他们是在传递一种重要的信息，因为他们保护并且提升了客户的品牌同时又给消费者提供了更多的选择。
I can choose to come home early to make my bedtime, or stay out late and risk a migraine the next day – but the sense that I actually have a choice is brand new.
我可以选择早点回家睡觉，或者冒着第二天头疼的风险在外边待到很晚-但是我可以选择的这种感觉是以前从未有过的。
By - brand strategy as the choice of enterprises can not only avoid falling into "brand - extending - trap", but also save large propaganda expenses.
副品牌策略作为企业多元化经营的策略选择，既可以避免品牌延伸陷阱，又可节约宣传费用。
Brand power refers to the relative strength of a company's brand in the minds of consumers, and can influence consumer choice of products.
提及品牌力量在消费者的心中，一个公司品牌的相关力量是能影响消费者对产品的选择。
The brand strategy of pharmacy enterprises is discussed from the birth of the brand, the excavating of value of the brand, and the choice of the brand strategy.
从品牌的产生，品牌价值的挖掘，到品牌战略的选择等等方面深入的论述了制药行业品牌战略的问题。
Colorful balloons, Rainbow doors and air popular dancers are used as outdoor advertisement, which are the best choice for exhibition companies to enhance the publicizing of enterprise and brand image.
彩色气球、彩虹门和空中舞星为展场户外广告，是参展商加强企业和品牌形象宣传的最佳选择。
It is an inevitable choice to develop the strategy of famous brand for an enterprise in the keen market competitions.
实施名牌战略是企业在激烈的市场竞争中的必然选择。
Brand is a very important factor that enable a company to compete on the market, it directly affects consumers to choice a product or service.
品牌是企业参与市场竞争的一个非常重要的因素，它直接影响消费者对一种产品或服务的选择。
On the market with incomplete information, because of asymmetric information of product, the brand makes value through reducing the consumers' choice cost.
在不完全信息的市场上，由于信息的不对称，品牌通过降低消费者的选择成本而形成价值。
If you're considering two similar (but different brand) vehicles, incentives on one of them could be all the incentive you need to make the choice between them.
如果你在考虑两种相似的车(不同牌子)，那么也许要你选择哪一辆就在于这些方面。
Once a person is branded, they will defend their brand by finding flaws in the alternative choice and pointing out benefits in their own.
一个人一旦品牌，他们将捍卫寻找替代选择的缺陷，并指出在他们自己的利益自己的品牌。
Confucius is a representative figure of traditional Chinese culture, Confucius choice of teaching Chinese as a brand is a traditional Chinese symbol of cultural Renaissance.
孔子是中国传统文化的代表人物，选择孔子作为汉语教学品牌是中国传统文化复兴的标志。
It gives a distinction between transaction cost and choice cost and further deepens the acknowledge of choice cost that is the core concept of brand economics.
本文区分了交易费用与选择成本的差别，进一步深化了对“品牌经济学”分析范式的核心范畴——选择成本的认识。
Nowadays, viewing from the inside and outside factors, brand building has already become an inevitable choice of copycatting products.
当前，从内、外多方面因素来看，品牌塑造已经成为山寨产品的必然选择。
We consider that the economic nature of brand is to reduce the choice cost of consumers and affect the choices of consumers, and the choices of consumer decide sales and profit of the firm.
品牌的经济学本质是降低消费者的选择成本，进而影响消费者对品牌的选择，而消费者选择又决定了厂商的销售量和利润。
"Lucky" Brand Chocolates are made of choice materials by up-to-date scientific method and packed in London.
“幸运”牌巧克力是用上等原材料以最新科学方法配制而成，在伦敦包装。
Through questionnaire investigation and Regression Analyze, this research has found out the relation between product's consumption value and consumers' choice behavior of international brand.
本研究通过问卷调查，主要运用回归分析，找出了产品消费价值与消费者国际品牌选择之间的关系。
Under this kind of situation, consumer's choice behavior of international brand became more complicate, and consumer's psychology of consumption became more difficult to grasp.
在这种形势下，消费者对国际品牌的选择行为愈加复杂，消费者的消费心理也愈加难以把握。
Developing regional brand and realizing the change from cost competition to brand competition is a strategic choice of upgrading the competitiveness of industrial cluster.
创建区域品牌、实现由成本竞争向品牌竞争的转变是提升产业集群竞争力的战略选择。 创建区域品牌需要依托产业集群，培育名牌产品；
Against such background, how to implement brand strategy to enhance competitiveness of energy saving lamps enterprises in the international market has become a realistic and inevitable choice.
在这样的大背景下，如何通过实施品牌战略来提高我国节能灯企业在国际市场的竞争力就成为了现实和必然的选择。
Create top quality, Build an international brand, to secure the first choice of battery and power products in the world.
创造一流品质，铸就国际品牌，致力成为全球电池、电源产品的第一选择。
Create top quality, Build an international brand, to secure the first choice of battery and power products in the world.
创造一流品质，铸就国际品牌，致力成为全球电池、电源产品的第一选择。
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