Cialdini cites scores of research papers and historical events that prove that even something as simple as writing deepens every individual's engagement in the project.
Cialdini 引用了大量的研究论文和历史事件来证明，即使是像书写这样简单的事情，也会加深每个人对项目的参与感。
Darwin had a phrase to describe those ignorant of evolution: they "look at an organic being as a savage looks at a ship, as at something wholly beyond his comprehension".
达尔文有一句话来描述那些对进化论一无所知的人：他们“看有机生物就像野蛮人看船，看着完全超出他理解的东西一样”。
'Even something as simple as telling the difference between an open door and a window can be tricky for a robot,' says Gates.
盖茨说：“即使是像分辨开着的门和窗户这样简单的事情，对机器人来说也是很棘手的。”
Now, the only apparent cost of taking infinite photos of something as common as a meal is the space on your hard drive and your dining companion's patience.
现在，为一顿饭这样普通的事物拍无数张照片的唯一明显成本，就是你硬盘上的空间和与你用餐的同伴的耐性。
Independent discovery means when something is invented in different parts of the world at the same time and it's not as unusual as it sounds.
独立发现是指某个东西在世界不同地方同时被发明，而且它不像听起来那么不寻常。
We don't want to be associated with something as symbolic and hateful as a swastika.
我们不想和纳粹十字这样象征明显、代表仇恨的东西联系起来。
Something as complex as intellect is likely to be affected by many factors beyond genes.
像智力这样复杂的东西很可能受到基因之外的许多因素的影响。
Imagine trying to do something as simple as reading the directions on a medicine bottle without good reading skills.
想象一下，在没有良好的阅读技巧的情况下，尝试做一些简单的事情，比如阅读药瓶上的说明。
"Child, I must tell you something now which will grieve you as much as it grieves me," replied the doctor.
“孩子，我现在必须告诉你一件事，这件事会使你难过，也会使我难过。”医生回答说。
When I adapt something I translate from one meaning to another as faithfully as I can.
我在改编的时候，我用尽量忠实于原文的方式把一种含义翻译为另一种。
But that makes it easier to identify something as a meteorite, as opposed to just a terrestrial rock.
但是，这使得我们更容易将东西识别为陨石，而不仅是地面的岩石。
As soon as she saw something which she thought might make a tasty snack, she would lock onto it, wait until it came close enough, and then suddenly pounce.
一旦发现她认为会是美味的点心的东西，她就会锁定它，等待它足够接近，然后突然之间猛扑过去。
Now, the only apparent cost to taking infinite photos of something as common as a meal is the space on your hard drive and your dining companion's patience.
现在，就连吃饭这么稀松平常的事情，人们都能拍上无数张照片，需要付出的代价不过是硬盘内存和进餐伙伴的耐心而已。
Precise is this sonar view of the world that bats can distinguish by size, shape, and texture something as small as a mosquito.
精确的是这种声纳观察世界的方法，蝙蝠可以通过大小、形状和纹理来辨别像蚊子这样的小东西。
They told me that I had to study for a degree so that I would achieve a career, and not something as risky as writing.
他们告诉我，我必须完成一个学位，这样才能获得一份职业，而不是从事像写作这样冒险的工作。
Race has functioned as something necessary to the construction of American character and quality in the creation of our national identity—American has been defined as "white".
在创造我们民族身份的过程中，种族对于美国人性格和品质的塑造起了至关重要的作用——美国人被定义为“白人”。
Users could use this as a chatroom, as a way to contact you, or for something more.
用户可以将其用作聊天室，作为与您联系的方式，或用于其他用途。
Even something as simple as walking or driving through the city could become very dangerous without enough reading.
即使是像步行或开车穿过城市这样简单的事情，如果没有足够的阅读，也会变得非常危险。
He realized he should do something else as quickly as possible, or the seawater could be pouring over the whole village.
他意识到他应该尽快做些别的事情，否则海水会淹没整个村庄的。
Those ignorant of evolution look at an organic being as a savage looks at a ship, as at something wholly beyond his comprehension.
那些对进化一无所知的人看待有机的生命如同野人看着一艘大船，以为是某个完全不能理解的东西。
Any writer needs to read as much and as widely as they can; it's the one indispensable supporter—something you can't do without.
任何作家都需要尽可能多而广地阅读，这是不可或缺的支撑物——你没它不成。
Think of something as seemingly benign as the cellphone—we have microfinance and text-based social networking at one end of the spectrum, and improvised explosive devices at the other.
想想类似手机这种看似无害的东西吧——一方面，手机可以用来进行小额信贷和基于文本的社交，但另一方面，它也可以成为临时制作的爆炸装置。
I mean, when Dortans of all the companies, embraces something as radical as MBWA, it really shows you how popular the theory has become.
我的意思是，连Dalton 这种公司都接受了激进如MBWA的东西，足以显示出这个理论的受欢迎程度。
It is almost certainly doing something significant in adults as well as in fetuses.
几乎可以肯定的是，它在成人和胎儿身上都起着重要的作用。
As long as it's impossible to produce something from nothing, costs are absolutely a barrier.
既然“无米成炊”是不可能的，费用就一定会是一个障碍。
As long ago as 1982, researchers came up with something called the CFQ—the Cognitive Failures Questionnaire.
早在1982年，研究人员就提出了所谓的CFQ 的概念，即认知失败问卷。
He serves as something like a complicated double for the young, unpublished, and as of yet unproductive poet himself.
他就像一个复杂的替身，是那些年轻的，还没出版诗歌或是不多产的诗人自己的替身。
Something as simple as toothpaste has at least three chemicals that keep your teeth clean.
哪怕像牙膏这种简单的东西也至少有三种化学成分来保持牙齿清洁。
Something as basic as a small nod or a smile from a member of the audience should give confidence to the presenters behind the podium.
一些最基本的东西，比如观众的一个小小的点头或一个微笑，都能给站在讲台后面的演讲者带来信心。
As long as I get something good, I will share it with my friends.
只要我得到好的东西，我都会与我的朋友分享。
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