In this paper, the "Western Business Daily" is chosen as a case to study the advertising market through its status, problems and countermeasures, in an attempt toe.
本文特选择《西部商报》为个案，通过对其广告市场及其培育的现状、问题与对策的研究，试图为西北欠发达地区都市类报纸广告市场培育与开拓提供一定启示。
In this paper, the "Western Business Daily" is chosen as a case to study the advertising market through its status, problems and countermeasures, in an attempt toe.
本文特选择《西部商报》为个案，通过对其广告市场及其培育的现状、问题与对策的研究，试图为西北欠发达地区都市类报纸广告市场培育与开拓提供一定启示。
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