顾客忠诚源于对旅游区所提供价值的满意和认同。
Customer Loyalty originates from the satisfaction and identification of the value provided by tourism areas.
因此，企业必须注重使顾客满意，进而达到顾客忠诚。
Therefore, enterprises must exert themselves to satisfy the customers in order to get their loyalty.
但这种方法存在一定的缺陷，即缺少了对顾客忠诚的考虑。
However, this method has some limitations. It considers little the defection of customers.
顾客感知价值通过顾客满意对顾客忠诚的正向作用不显著。
The positive indirect effect that the CPV has on the customer loyalty through customer satisfaction is statistically insignificant.
研究目的是考查价格促销，算计性承诺和顾客忠诚之间的关系。
The purpose of this study is examining the relationships of price promotion, calculative commitment and customer loyalty.
为此，本文对TPL企业顾客忠诚的影响因素问题进行了研究。
Therefor, this paper studied the influencing factors of customer loyalty of TPL enterprise.
网上顾客忠诚是电子商务企业获取竞争优势、增加利润的关键。
On-line customer loyalty is the key factor of the competitive advantage gained by electronic commerce enterprise.
本研究对于电子商务企业培育顾客忠诚有着重要的理论与实践意义。
This research cultivates on-line customer loyalty effectively in the electronic commerce enterprise, and creates important theatrical and the practical significance.
因此，哪些因素影响TPL物流企的顾客忠诚是一个亟待明确的问题。
So, which factors influence customer loyalty of TPL logistics enterprises is an urgent issue to clarify.
依据消费者行为理论与认知理论，将顾客忠诚定义为顾客的一种知识。
Customer loyalty is defined as a sort of knowledge on the basis of theory of consumer behavior and the theory of cognition.
另一方面，提高服务质量也有助于提高顾客满意度并进而建立顾客忠诚。
On the other hand, improvement of service quality will help increase customer satisfaction and establish customer faith.
因此，研究百货商场品牌形象如何影响顾客忠诚具有十分重要的实践意义。
Therefore, the study of the relatinship between department store brand image and customer loyalty has important investigation meaning, for which tremendous value.
顾客忠诚是品牌资产价值的集中体现，同时也是品牌资产管理的重要内容。
Customer Loyalty is the value of brand equity, and also is the important content of brand equity.
为此，哈丁先生构想一个战略计划改进它的市场份额和维护现有的顾客忠诚。
To that end, Mr. Harding has devised a strategic plan to improve its market share and maintain existing customer loyalty.
而现有的关于顾客忠诚问题的研究大多是针对个人消费者的心理和情感研究。
And the existing research on customer loyalty are mostly related to the study of psychological and emotional of individual consumers.
在现有顾客忠诚研究的基础上，提出了转换成本与顾客忠诚主因作用类调节模型。
Based on current customer loyalty theory, this paper proposes a multiple linear-control model between switching cost and customer loyalty.
概述顾客满意和顾客感知价值等组织关键的以顾客为中心的结果，包括顾客忠诚。
Summarize your organization's KEY CUSTOMER-focused RESULTS for CUSTOMER satisfaction and CUSTOMER-perceived VALUE, including CUSTOMER loyalty.
接着，根据所构建的顾客忠诚模型，设计顾客忠诚测评指标体系，并进行问卷调查。
Then, according to the customer loyalty model, the customer loyalty index evaluation system is made and the questionnaires are surveyed.
最后，在实证分析的基础上，提出了企业管理中间商行为从而构建顾客忠诚的渠道策略。
Finally, some manage strategies are put forward on the base of the result of the empirical research to control distributor's behavior and get customer loyalty.
通过界定顾客忠诚的概念、内涵，本质，指出了顾客忠诚的四个层次和顾客忠诚的价值。
After analyzed customer loyalty and the relevant concepts and it's essence, pointed the four level of customer loyalty and the value of customer loyalty hase been analyzed also.
其实企业与顾客的忠诚是双向的，只有首先企业对顾客忠诚，才能赢得顾客对企业的忠诚。
Actually the enterprises and the customer's loyal are mutually, only the enterprise firstly to be loyal to the customer, can it win the customer's loyalty.
商业银行关系营销的目标是建立顾客忠诚，因为企业80%的利润来自于20%的忠诚顾客。
The goal of relationship marketing in commercial bank is to build up customer loyalty, because 80% of the total profit is come from 20% loyal customer.
无形资产在创造行业进入壁垒，培养顾客忠诚，以及加强竞争优势方面扮演着至关重要的角色。
Intangible assets play a crucial role in the creating trade entrance barriers, building customer loyalty, as well as to enhance the competitive advantage.
培育顾客忠诚是首要环节，这有赖于电子商务流程再造，其中推行有效的顾客关系管理是核心内容。
Thus the first thing to do is to cultivate the customers' loyalty, which relies on the recreation of e-commerce flow. And to exercise the effective customer relation management is the core content.
目前我国大型超市在顾客忠诚计划运作方面存在的关键问题是缺乏战略思考、缺乏价值和缺乏管理。
At present, the key problem in Chinas hyper markets lies in the lack of strategic thinking, lack of value and lack of management in terms of their customer loyalty programs.
如何赢得顾客忠诚以及顾客满意与顾客忠诚的关系问题已经成了服务企业国际化过程中新的研究课题。
How to win customer loyalty and the relationship between customer satisfaction and customer loyalty have been one of the new research tasks in service firms internationalization process.
第二章主要阐述了多维商业体系下的顾客忠诚的概念和内涵，并总结了顾客忠诚的一些常见衡量标准。
Second, I describe the conception and connotation of customer loyalty under the multidimensional business system, also summary some general criterion of measuring customer loyalty.
研究结果表明，顾客满意、物流服务质量、转换成本和人际关系是TPL企业顾客忠诚的主要影响因素。
The results show that customer satisfaction, logistics service quality, switching costs and interpersonal relationships are the main factors influencing TPL enterprise customer loyalty.
研究结果表明，顾客满意、物流服务质量、转换成本和人际关系是TPL企业顾客忠诚的主要影响因素。
The results show that customer satisfaction, logistics service quality, switching costs and interpersonal relationships are the main factors influencing TPL enterprise customer loyalty.
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