例如，营销部门除了查看组织的位置以外，还可能查看由销售信息、财务信息加上特定于营销的信息组成的组合数据。
For example, a Marketing Department may view an organization's data as composed, in addition to its location, of sales information, finance information, plus some marketing-specific information.
在美国，昂贵的品牌产品往往把广告整合进专门的组合营销活动中。
In the USA, expensive branded goods are advertised in dedicated combined marketing campaigns.
尽管传统媒体仍然是高端时尚公司的重要广告工具，大众媒体也需要成为营销组合的一部分。
While traditional media will remain an important advertising vehicle for high-end fashion companies, social media needs to be part of the marketing mix too.
作为我们营销组合的一部分，我们要使这一产品成为高品质的象征。
As part of our marketing mix, we'll label the product as a premium item with above-average quality.
在营销组合中运用社会化媒体是一项长期的投入，而最佳的起点是选择一个简单可控的目标。
Realizing that employing social media in the marketing mix is a long-term commitment to change, the best way to start is to pick manageable, measurable goals.
60年代早期也在哈佛商学院的E. JeromeMcCarthy教授提出市场营销组合包括四个要素：产品、价格、地点和促销。
Professor E. Jerome McCarthy, also at the Harvard Business School in the early 1960s, suggested that the Marketing Mix contained 4 elements: product, price, place and promotion.
划分的过程和确定目标（选择要针对的划分）及定位（为每个划分设计适当的市场营销组合）不同。
The process of segmentation is distinct from targeting (choosing which segments to address) and positioning (designing an appropriate marketing mix for each segment).
他们或许通过组合营销计划，依赖于直觉和经验取得了某种成功，但两者都可能在瞬息万变的营销市场中误入歧途。
They may have some success putting their plans together by relying on intuition and experience, but both can be misleading in a rapidly changing marketing world.
“市场营销组合”指一系列可控的、战术性的市场营销工具，它们共同作用，以达到公司的目标。它们是：产品、价格、促销和地点。
A "marketing Mix" is the set of controllable, tactical marketing tools that work together to achieve company's objectives, they are: product, price, promotion and place.
这个流程通常由市场营销主管发起，市场营销主管与其他几个小组合作，包括工程小组、研究小组、美工小组、法律小组和制造小组。
The process is typically owned by a marketing lead who collaborates with a number of other groups, including engineering, research, artwork, legal, and manufacturing.
电子商务组合需要使用以上提及的所有的策略，这些电子商务营销策略相辅相成并保证公司取得成功的电子商务。
The e-marketing mix must work together and support each other if the company is to have a successful online marketing strategy.
涉及的主题包括：营销理念，市场导向，市场细分、目标市场和市场定位，营销组合，关系营销以及营销度量。
Subjects covered include the marketing concept; market orientation; segmentation, targeting and positioning; the marketing mix; relationship marketing; and marketing metrics.
社会营销又增加了一些“P”，本文结尾是一个营销策略组合的实例。
Social marketing also adds a few more "p's." At the end is an example of the marketing mix.
酒店业者要根据酒店的知名度和目标客户分布情况，为酒店量身定制一套效果最好的营销渠道组合。
Create the channel mix that works best for your hotel, depending on your property profile and target guest demographics.
市场营销组合的小变化统称被认为是战术转变。
Making small changes in the marketing mix is typically considered to be a tactical change.
市场营销组合通常指用四个P来描述产品在市场上的战略位置。
The Marketing mix is generally accepted as the use and specification of the "four p's" describing the strategic position of a product in the marketplace.
主要的几种策略有：营销组合策略、绿色消费策略、文化渗透策略、学习教育策略和竞争合作策略。
The main tactics include marketing combination tactic, green consumption tactic, cultural infiltration tactic, learning and teaching tactic, and competition and cooperation tactic.
传统的营销组合是基于产品，价格，促销，地点营销策略的有效组合而完成柜台式产品购买。互联网的出现，正改变着我们销售产品以及提供各种服务的方式。
Traditionally the marketing mix is co-ordinated so efficient product, price, promotion and place strategies are developed for products purchased over the counter.
这四个要素通常被称为市场人员用来制定市场营销计划的市场营销组合。
These four elements are often referred to as the marketing mix, [3] which a marketer can use to craft a marketing plan.
这种B2B和B2的营销组合对消费者和金融机构具有爆炸性的效果。
This has been an explosive combination of B2B and B2C marketing to consumers and to financial institutions.
市场营销组合的一个版本起源于1948年。James Culliton说市场营销决策应该是一个像食谱一样的东西的结果。
One version of the marketing mix originated in 1948 when James Culliton said that a marketing decision should be a result of something similar to a recipe.
至于说营销组合，我们要用像巧克力一样的深褐色字母的金箔纸来包装它，仿照巧克力，并且定价比我们的巧克力脆皮冰淇淋贵20%。
As for the marketing mix, we'll package it in gold foil with dark brown lettering to simulate chocolate, and price it 20% higher than our chocolate-covered ice-cream bar.
卖方确认市场范围，从中选择一个或几个，针对每一个市场开发产品和营销组合。
The seller identifies markets selects one or more of them, and develops products and marketing mixes tailored to each.
基于位置的数字标牌——激活、参与并鼓励插件的数字标牌是现场营销组合的重要组成部分。
Digital signage, based on the position, is an important part of the site marketing mix to activate, participate and encourage the plug-in.
分销渠道是企业营销组合四大因素之一，而中间商是分销渠道上最重要的链接。
Retail Channel is one of the four factors of enterprises' marketing mix, and mid-businessman is the most important chain connection.
哦，作为营销组合的，一个要素，包装对产品的销路有很大关。系。我们必须尽快-设计出一个可接受营销组合的方案。 。
Well as a factor of the ?marketing mix packing has a close bearing on sales. We must work out an acceptable proposal as soon as possible.
但是，这种途径意味着，将在市场营销过程中再施加一层官僚架构(产品类别管理或产品组合管理)，难道不是吗？
But doesn't this kind of approach imply imposing another layer of bureaucracy - category management or portfolio management - on the marketing process?
为避免这种命运，营销者需要的不只是一两个品牌，而是若有必要的话，需要一个由主打品牌、支持品牌、差异品牌以及联盟品牌等的组合。
To avoid this fate, marketers need not just one or two brands but, if necessary, a portfolio of master brands, endorser brands, branded differentiators, alliance brands and so on.
个人推销：当个人推销成为营销组合的一个重要因素的时候(比如载工业市场)，广告的地位就减弱了。
Personal selling: when personal selling is an important element in the marketing mix (in industrial markets, for example), the role of advertising is diminished.
企业通过怎样的营销战略组合来体现企业的战略观念，形成企业的竞争优势。
Through what Marketing Strategy Combination can the enterprise express it's concept and then achieves it's competitive advantage?
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