广告策略为企业提供了塑造及传播企业品牌信息的渠道,将广告策略融合于企业的营销传播体系,从而达到提升品牌影响力的目的。
As advertisement strategy provides a channel to shape and spread influence of brand, it should be set into marketing system for the purpose of promoting influence of brand.
本文的目的之一就是想通过对aclas公司目前的营销渠道分析,来进一步探索最能提升该企业竞争力的渠道模式。
The purpose of this paper is to further explore the channel mode which mostly improves the competitiveness of the enterprises through the analysis of ACLAS company's current marketing channels.
核心竞争力也将从与国外游戏开发商的合作能力、渠道销售能力等转向以产品 开发和市场营销推广为主的能力上。
The core strength of Chinese Online Game is no longer depended on the capability of cooperating with overseas developers, but on the ability of R&D and marketing.
核心竞争力也将从与国外游戏开发商的合作能力、渠道销售能力等转向以产品 开发和市场营销推广为主的能力上。
The core strength of Chinese Online Game is no longer depended on the capability of cooperating with overseas developers, but on the ability of R&D and marketing.
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