在采用多种模式时,首先要处理好渠道冲突和合作问题。
Dealing well with the problem of conflict among channels is the first step to adopt the multiple operating modes.
第二部分包括组织与制度分析,并着重于渠道冲突的分析;
The other content deals with organizing and institution by putting emphasis on conflict analysis.
随着竞争加剧,对渠道冲突问题的研究受到越来越多的重视。
Influencing by the aggravation of competition, researches on channel conflict have received more and more attention.
最后,对航空公司的渠道合作与渠道冲突发表了自己的论点。
I pronounced the argumentation of myself on the "channel cooperating and channel conflict" at the end of this chapter.
本文讨论了营销渠道冲突的内涵、产生的根源和解决的方法。
This paper discusses the concept of the channel conflict, the root sources of channel conflict and the methods of channel conflict resolution.
随着电子营销渠道的建立,网络营销环境下的多渠道冲突日趋加剧。
With the establishing of the electronic marketing channel, multiple channel conflict has been intensified day by day in Internet marketing.
近年来,随着我国家电业的迅猛发展,家电行业渠道冲突愈演愈烈。
In recent years, with the rapid development of China's home appliance industry, home appliance industry, channel conflicts.
其中将渠道冲突的原因作为重点,为后文的研究做必要的理论准备。
And the summary focus on these reasons, get theoretical preparations for the following research.
渠道冲突并不可怕,只要抓住问题关键,良性冲突可以转化为渠道动力。
Channel conflict is not hard to deal with. If only the key point of the issue can be caught hold of, benign conflict could be transformed to channel living.
无论是市场学家还是组织理论学者以及企业管理者都非常重视营销渠道冲突。
No matter researchers on Marketing and Organization or practitioners all stress the importance of Channel Conflict Management.
这个边界线还侵害了土地所有者的权利,因为它必须远离河岸,以便不和防洪渠道冲突。
And it tramples on the rights of landowners, since it has to be built well back from the riverside so as not to interfere with flood channels.
但是企业采用多渠道策略容易加剧渠道冲突,会加大企业分销渠道管理的难度。
However, the use of multi-channel system will easily aggravate channel conflict and make the distribution channel management more difficult.
笔者希望提出的方案能切实解决中国石油西北化工销售公司存在的渠道冲突问题。
I hope the proposal can effectively solve the China Petroleum and Chemical Sales Company in Northwest channel conflict exists.
第四章阐述了解决分销渠道冲突的理论基础、思路以及解决分销渠道冲突的框架。
Chapter 4 is about the theoretic basis, thinking direction, and the framework of resolving the channel conflict of our country.
论快速消费品行业渠道冲突及对策摘要产品渠道是的企业营销系统哒重要组成部分。
On the fast moving consumer goods industry channel conflict and Countermeasures Abstract Product marketing channels is an important component of the system.
随着学术界和企业界对于渠道管理研究的深入,渠道冲突研究的重要性也日益凸显。
Along with the further study by academe and enterprise, the research of the channel conflict is more and more important.
传统的渠道理论将营销渠道视作一个社会体系,通过分析其行为过程来研究渠道冲突。
The traditional channel theory views marketing channel as a social system and studies the conflict problem through behavioral analysis.
该模式分析了多渠道整合过程,并介绍了多渠道客户体验管理和多渠道冲突管理策略。
The model analysis the process of multi-channel integration, and introduces multi-channel customer experience management and multi-channel conflicts management.
而由于上述的大部分内容在传统的音乐零售店根本找不到,也就不大会出现“渠道冲突”的风险了。
And because so much of that content is not available in record stores, the risk of channel conflict is greatly diminished.
在这一背景下,本文旨在对ENPC公司分销渠道冲突管理与协调模式进行深层次探讨。
In this context, the paper seeks to explore deeply the management and coordination model for the distribution channel conflict of ENPC.
研究和改善可口可乐(中国)公司渠道冲突管理的策略,具有一定的普遍性和借鉴意义。
The research on how to improve Coca-Cola (China) company's channel conflict management will provide a helpful guidance to this industry.
因此,如何控制营销渠道冲突,提高渠道效率,已成为渠道管理者必须着重思考的问题。
Therefore, how to control the marketing channel conflict and improve the efficiency of the channels have become channels for managers must focus on thought.
如何解决渠道冲突问题,提高渠道管理效率,是众多饮料公司越来越急待解决的重要问题。
How to settle channel conflict, enhance the channel management efficiency, is an important question which beverage company urgently needs to solve.
此外,本文研究了渠道结构设计,渠道成员组织文化,权利和沟通与渠道冲突管理的关系。
Besides, this paper studies the impacts of channel construct, organization culture, power and communication on channel conflict management.
对于渠道设计的期望能否成为现实,取决于渠道执行能否有效地处理渠道冲突以顺畅渠道流。
Whether the expectation on the channel design can be realized relies on whether the channel execution can effectively deal with various conflicts to make channel flow smoothly.
研究了A公司营销渠道的渠道成员和作用、渠道结构和流程、渠道冲突、渠道战略和渠道设计。
A study of the marketing channels and the role of channel members, channel structure and flow, channel conflict, channel strategy and channel design.
浚快速消费品企业必须区分渠道冲突哒类型,分析导致渠道冲突哒原因,做出解决冲突哒对策。
Fast moving consumer goods companies must distinguish between the type of channel conflict, analysis of the causes of conflict lead channels, to resolve the conflict response.
浚快速消费品企业必须区分渠道冲突哒类型,分析导致渠道冲突哒原因,做出解决冲突哒对策。
Fast moving consumer goods companies must distinguish between the type of channel conflict, analysis of the causes of conflict lead channels, to resolve the conflict response.
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