消费者购买行为在经济衰退期如何变化？
这些因素会导致消费者购买行为的变化。
Those factors will cause the changes of the buying behavior for the consumer.
价格是影响消费者购买行为的最具刺激性和敏感性的因素。
Pricing is the most stimulating and sensitive factor influencing consumers' purchasing behavior.
本研究试图了解广告中的角色设定对于消费者购买行为的影响。
This thesis tries to analyze the influence of the roles in advertisements on the purchasing behavior of customers.
手机支付的优点包括收集有关消费者购买行为的信息，并随后影响该行为的能力；
Those benefits includes the ability to gather analytics about consumers' purchasing behavior and the ability to then influence that behavior;
市场细分是根据消费者购买行为方面的一些重要差异，把整个市场划分成若干个消费群体。
Market segmentation refers to identifying distinct groups of consumers whose purchasing behavior differs from others in important ways.
纵观现今诸多消费者购买行为模式，要么太抽象；要么太繁琐，不够简洁明了；要么不完整。
There are many model of the customers' purchasing behavior which are either too abstract and incomplete or too complicated to understand.
本文的研究目的是探讨我国空调消费者购买行为特点，从而向空调企业提出相应的营销组和策略。
It is helpful and necessary to the Air-condition manufacture that doing some research on consumers purchasing behavior to accurately grasp the central point of the market.
产品的情感价值以及通过产品形态所传达出来的精神价值逐渐成为影响消费者购买行为的重要因素。
Both the product's emotion value and the spirit value which is communicated by the form of the product gradually become an important factor to affect consumers' habits of purchasing.
纵观现今诸多消费者购买行为模式 ，要么太抽象 ；要么太繁琐 ，不够简洁明了 ； 要么不完整。
There are many model of the customers purchasing behavior which are either too abstract and incomplete or too complicated to understand.
本研究以手机为研究产品，并对台湾地区的消费者为研究对象，对其深入探讨消费者购买行为影响的原因为何。
So the factors influencing consumers' purchase behaviors were thorough discussed in this paper with mobile telephone and consumers in Taiwan area separately as product and object for research.
本文首先对OTC的市场环境进行了深入的分析，并对OTC市场的消费者行为模式进行了细致的研究，即详细分析了消费者的购买过程及影响消费者购买行为的各项因素。
Firstly, the thesis makes a meticulous research on the OTC marketing environment as well as the consumer behavior model, which concerns the consumer's purchasing process and all the affect factors.
好天气会引起消费者的购物欲。天气状况影响消费者的购买行为。
Good weather triggers consumers' desire to go shopping. Weather conditions influence consumers' buying behavior.
这些措施应该阻止零售商的浪费行为，因为这些做法会导致基于化妆品特性的食品被拒绝，以及消费者过度购买造成的家庭损失。
These should discourage retailers from wasteful practices that lead to the rejection of food on the basis of cosmetic characteristics, and losses in the home due to excessive purchasing by consumers.
忠诚度计划可以帮助零售商和商品公司培育与消费者的关系，改进他们任选品牌时的购买行为。
Loyalty programs have helped retailers and consumer product companies foster relationships with consumers and modify their cherry-picking behavior.
购买环保商品能够为消费者提供一种道德凭据，从而纵容接下来不好的行为：你把自己看的越高尚，却越是有可能把钱藏起来而不愿意分给其他人。
Buying green can establish the moral credentials that license subsequent bad behaviour: the rosier your view of yourself, the more likely you are to hoard your money and do down other people.
在60年代早期，哈佛商学院的NeilBorden教授发现了几个能够影响消费者购买决定的公司行为。
In the early 1960s, Professor Neil Borden at Harvard Business School identified a number of company performance actions that can influence the consumer decision to purchase goods or services.
在这种模式下，购买行为还是通过Android市场进行，但费用会出现在消费者的电话账单上。
In that case, the purchase is still done via the Android market, but it shows up on the customer phone bill.
“纵容效应”：研究者发现，当消费者购买了环保商品之后，他们将建立起一种道德凭据，从而纵容接下来不好的行为。
The 'licensing effect' : Researchers have found that buying green can establish the moral credentials that license subsequent bad behaviour. Photograph: Martin Godwin.
过去的调查研究强调实利主义在影响消费者方面所扮演的角色，但很少有调查研究能够看到其在购买时对人们思想和行为的影响。
Research in the past has emphasized materialism's role in influencing consumers, but few studies have looked at how it affects people's thoughts and actions toward buying.
约有五分之一的消费者对这类问题不感兴趣，约有三分之一的人看不出他们的购买行为能起到什么作用。
About a fifth of consumers are uninterested in such issues and about a third cannot see what difference their purchasing makes.
作者：对神经营销持批评态度的人士担心，它可能被过多地用来控制消费者的购买行为和购买决定。您怎么回复这种担忧？
GeekDad: How do you answer the critics of neuromarketing who fear that neuromarketers could have too much control over our buying behavior and decision making?
长途航线与短途航线的乘客行为存在很大的差异。我们得到的反馈显示，我们的XL座位并不舒适，而且消费者愿意购买更好的座位。
Longhaul travel behaviour is very different from shorthaul and we got feedback that our XL seats weren’t comfortable and people were prepared to pay for a better seat.
不幸的是，降低银行贷款极可能通过阻碍消费者的购买(特别是在耐用品消费开支上)，或者通过限制其他公司为消费者贷款，减少了购买行为，从而延缓了复苏。
Unfortunately, reduced bank lending may well slow the recovery by damping consumer spending, especially on durable goods, and by restricting the ability of some firms to finance their operations.
消费者通过物质展示来彰显身份的本能对保守的购买行为起到了平衡作用。
The instinct of consumers to project status through material display is counterbalanced by conservative buying behavior.
多数经济学家认为居民消费价格指数（CPI）的计算方法才是正确的，因为这个公式模仿了那些购买数量很少而价格却相对比较高的物品的消费者的行为。
Most economists think that the CPI method is the right one, because its formula mimics the behaviour of consumers, who buy less of a product that is becoming relatively dearer.
因此，了解全球性消费者之购买行为或决策，已经在各国企业的行销工作上扮演着举足轻重的角色。
Therefore, to understand the consumers' globalizing purchase behaviors or decision- making has played a crucial role in enterprise marketing.
因此，了解全球性消费者之购买行为或决策，已经在各国企业的行销工作上扮演着举足轻重的角色。
Therefore, to understand the consumers' globalizing purchase behaviors or decision- making has played a crucial role in enterprise marketing.
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