这就是服务营销观念基本原理。
This is the concept of basic principles of marketing services.
现代服务营销理论是以客户满意和客户忠诚为核心的。
Modern Service Marketing Management theory is taking the customer satisfaction and customer loyalty as a core.
营销学，特别是服务营销，消费者行为和营销渠道道。
Marketing, focuses on Service Marketing, Consumer Behavior and Marketing Channel.
第三章对保险服务营销管理的市场机会各因素进行了分析。
In chapter three, every factor of the marketing chance to insurance service marketing management has been analyzed.
本文针对全球服务营销战略中的服务定制化问题展开研究。
This article discusses the service customization of the global service marketing strategy.
通过媒体宣传，突显学科优势，是医疗服务营销的重要形式。
It is an important form of medical service marketing to give prominence to subjects advantages by media publicizing.
本文研究的对象是大型律师事务所的专业化经营和服务营销问题。
The researching object of this thesis is operation specialization and service marketing for a large-scale law firm.
适时地制定或调整服务营销策略是目前我国航运企业的必然选择。
Shipping enterprises of our country must appoint or adjust their services marketing tactics in good time.
第一章，论述服务营销的概念及特点，说明服务营销组合的七要素。
The first chapter introduces the classical service marketing theory and the seven factors of service marketing.
第四章运用市场营销组合理论分析了万路运业的服务营销组合策略。
Chapter four analyses the tactics of service marketing of Wanlu by means of marketing mix theory.
在医疗服务领域开展专业服务营销能够帮助解决服务利用下降的问题。
Marketing of professional service in medical service can help to solve the dropping of utilization of medical service.
市场专业化是个商业名词，意指将特定的商品或服务营销到某个市场区间。
Market specialization is a business term meaning the market segment to which a particular good or service is marketed.
在介绍服务营销概念的基础上，阐述了服务营销在医院经营中的重要性。
Based on the hospital marketing conception, the importance of marketing in hospital operation was discussed.
服务便利是服务营销领域的重要课题，也是影响消费者满意度的重要因素。
Service Convenience is an important subject in service marketing area and also a main factor that influences consumers' satisfaction.
在当前金融危机的大背景下，许多汽车品牌4s店开始实施服务营销战略。
In the current environment of financial crisis, many auto brand 4s stores start to implement services marketing strategy.
问卷内容包括对社区卫生服务营销服务的概念、方式、方法、作用的知晓情况。
We undertook the pretest and posttest about concepts, methods and functions of community health service marketing.
提供个性化信息产品，实行个性化营销是图书馆信息服务营销策略中重要手段。
Providing personalized information products and implementing personalized marketing are important means of library's information service marketing strategy.
营销是医疗机构面临的新课题，医院营销首先必须解决转变服务营销观念的问题。
Marketing is a new subject for medical organization, hospital marketing should change idea of marketing and services.
在营销理念的指导下，分析了E时代的服务营销组合：员工、服务设施和服务过程。
Under the guide of marketing concept, the service combination of staff, service facilities and service process in E time are analyzed.
在开展国际服务营销活动的过程中，企业面临的主要障碍是来自不同国家的文化差异。
During the progress of international services marketing, the great obstacle enterprises encountered is the different cultures of different countries.
房地产销售是现代营销与传统推销、实体营销与服务营销、概念营销与体验营销的综合体。
The sale of real estate is a mix of modern marketing and traditional sale promotion, entity marketing and service marketing, and rational marketing and experience marketing.
第三章提出了商业银行服务营销的银行服务、服务渠道、服务表现、客户关系建设等概念。
The third chapter puts forward some essential concepts concerning services marketing such as bank services, services channel, services expression, customers relationship construction, and so on.
商业银行代理开放式基金营销的竞争焦点，将集中在金融服务营销理念与管理水平的差距上。
The contest focus of the commercial bank that acts on behalf of the open fund marketing shall be centralized at the disparity of financial services marketing ideas and management level.
第三章对岳阳医院特需门诊部的服务营销环境进行了分析，提出存在的问题及未来的战略重点。
Chapter three analyses the surroundings of VIP clinic and points out the problems and future development key aspect.
图书馆营销是信息营销、服务营销，其目的是通过营销，最大限度地发挥馆藏信息资源的作用。
The terms of library marketing is referred to information and service marketing, the purpose of which is to bring into full play of the library resources.
图书馆营销是信息营销、服务营销，其目的是通过营销，最大限度地发挥馆藏信息资源的作用。
The terms of library marketing is referred to information and service marketing, the purpose of which is to bring into full play of the library resources.
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