在日本,该公司一直致力于通过推出新产品及宣传促销来建立柔和七星的品牌价值。
In Japan, the company has been focusing on building Mild Seven's brand equity with new product launches and enhanced sales promotions.
在本季度,通过活力十足的营销,特别是柔和七星的营销,日本烟草保持了其64.9%的市场份额。
During the quarter, JT maintained its market share of 64.9 per cent through vigorous marketing, especially in respect of Mild Seven.
此外,在给日本烟草公司提供关于七星黑色影响力的反馈的消费者中,有三分之一的人要求推出这种产品的硬盒装版本。
In addition, approximately one-third of consumers who provided feedback to JT regarding Seven Stars Black Impact, requested a box version of the product be introduced.
总裁兼首席执行官木村宏说,他对柔和七星在日本“表现稳定”和对维持日本烟草的国内市场份额做出贡献感到高兴。
President and CEO, Hiroshi Kimura, said he was pleased that Mild Seven had enjoyed a "solid performance" in Japan and contributed to maintaining JT's domestic market share.
总裁兼首席执行官木村宏说,他对柔和七星在日本“表现稳定”和对维持日本烟草的国内市场份额做出贡献感到高兴。
President and CEO, Hiroshi Kimura, said he was pleased that Mild Seven had enjoyed a "solid performance" in Japan and contributed to maintaining JT's domestic market share.
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