手机营销正在迅猛爆发。
手机营销将在2010年让酒店的市场营销如虎添翼。
主要的酒店品牌和在线旅行社都进行了手机营销的尝试，包括手机应用网站。
All of the major brands and OTA's have mobile initiatives in place, including mobile compatible websites.
更新：更多的关于HeatherMansfield手机营销最好的练习在这里。
Update: More from Heather Mansfield on mobile marketing best practices here and some.
大众旅游内容和手机营销的市场预算也将分别出现63%和50%的大幅提升。
General travel content and mobile marketing are also expected to see a boost in spend, with budgets increasing by 63% and 50% respectively.
这些酒店企业更应该集中建设和提升他们的手机网站，并通过手机营销活动进行推广。
These hotel companies are better off focusing on building and enhancing their mobile websites and promoting the mobile site via mobile marketing initiatives.
卖出手机营销的第一步，应该确保你有一个手机兼容的网站并且在移动网站目录上进行了注册。
As a first step, make sure you have a mobile compatible website and are enrolled in mobile friendly directories.
我国期刊业已经运用了多种数字化营销方式：网站营销、博客与播客营销、手机营销和电子商务营销等。
The current digital marketing strategies of journals in our country are various: web marketing, blog and podcast marketing, mobile marketing and e-commerce marketing.
所以正当社交媒体成为下一个重要媒体，您必须花点时间来研究手机营销在工业领域的应用，因为很多地方还有待观察。
So just as when Social Media emerged as the next "big" thing, you should take time to do your homework regarding marketing for mobile devices in the industrial space, as much remains to be seen.
虽然2010年酒店管理者才逐渐开始把社会媒体和手机营销费用添加到他们的预算之中，但他们都希望能从这些新的营销渠道中获得更高的回报。
In 2010, we see that even though social media and mobile marketing only recently made their way into the hotel budget, hoteliers are expecting good results from these new marketing channels.
例如，很多酒店管理者都会执着于社会媒体和手机营销能为他们带来多少回报。如果你只是单独使用这两种营销手段，它们的ROI都不是十分显著。
For example, many hoteliers are struggling to justify returns from social and mobile marketing initiatives which rarely produce significant ROIs as stand-alone marketing formats.
举例来讲，麦当劳在日本几乎所有的奥运主题营销广告都会通过消费者的手机进行。
In Japan, for instance, almost all of its marketing around the Games will take place through consumers' mobile phones.
手机是个极为私人性的设备，于是也为获取个性化的营销信息提供了巨大的机遇——如果取出有道的话。
The mobile phone is a very personal device and a great opportunity to get personalised marketing messages across -if done properly.
公关企业MWW近期发布了一款以向公关、营销和广告领域提供高质量rss内容为设计宗旨的跨平台手机应用程序。
The PR Firm MWW Group has just launched a new, cross-platform mobile application designed to bring the best RSS content to those in the public relations, marketing, and advertising fields.
手机的利润不是简单地由零售价减去出厂价，其中还包括很多其他成本，例如：研发、设计、市场营销和专利费，当然还有零售商收取的费用。
Not all of the difference is profit. There are many other costs, such as research, design, marketing and patent fees, as well as the retailer's own costs.
新一代手机设备的营销也加强了技术个性化的概念。
The marketing of this new generation of mobile devices has also reinforced the notion of technology as something personal.
2011年，酒店用在手机网站提升和手机市场营销方面的市场预算平均应占互联网市场总体预算的7%-8%。
On average, the share of mobile website enhancements and mobile marketing initiatives from the hotel 2011 Internet marketing budget should be 7%-8%.
尽管在那之前已经过测试并通话成功，但是库珀将一名记者叫到大街上示范手机真是天才的营销手段。
Although the device had already been tested and made successful calls, Mr Cooper's decision to take it-and a journalist-onto the street to make a demonstration call was a stroke of marketing genius.
正如Safaricom在肯尼亚的所做，MTN用大规模的表现将钱寄回家这种单纯愿望的营销战来支持其手机钱包服务的建立。
MTN backed up its launch with a huge marketing campaign based around the simple idea of sending money home, as Safaricom had previously done in Kenya.
手机网站需要好的手机搜索引擎优化和搜索引擎营销，比如GoogleMobileAdWords，来触及在你的地区寻找推荐信息的潜在客户。
A mobile website needs good mobile SEO and SEM (Search Engine Marketing) such as Google mobile AdWords in order to reach potential customers looking for accommodations in your location.
现代手持设备制造商越来越关注消费者的移动网页浏览体验，他们在市场营销中尽力推销他们强劲的手机CPU和新型的无线连接。
Modern handset makers know that consumers want a faster mobile web browsing experience, so they put lots of marketing effort into promoting powerful phone CPUs and new wireless connections.
收购一个大型手机制造商仍然会给谷歌这个搜索引擎巨擘带来严峻挑战。谷歌之前并没有专注于制造及营销智能手机。
The acquisition of a major handset maker may still pose a significant challenge to the search giant, which has not specialized in manufacturing or marketing of smartphones.
如果你不用和社会网络，手机，定位服务一起的真实时间来制定你的市场营销计划，你将会失去机会。
If you aren't thinking about how real time, along with social networks, mobile and location-based services fits in your marketing plan, you're missing an opportunity.
但是，也许这很需要一些时间，来让营销人适应在手机上投放广告这个概念，同时让顾客习惯于在手机上接受广告。
But it may be quite some time before marketers become comfortable with the notion of pushing out ads on phones-and consumers get used to receiving them.
但是我的好运气开始于上周，在马萨诸塞州的吉列公司的露天体育场，在那里，有50多名CMO（市场总监）和CEO（首席执行官）聚在一起讨论数字，社会和手机媒体对市场营销的影响。
But that was my good fortune last week at Massachusetts's Gillette Stadium, where 50 or so CMOs and CEOs gathered to discuss the impacts of digital, social, and mobile media on marketing.
但是我的好运气开始于上周，在马萨诸塞州的吉列公司的露天体育场，在那里，有50多名CMO（市场总监）和CEO（首席执行官）聚在一起讨论数字，社会和手机媒体对市场营销的影响。
But that was my good fortune last week at Massachusetts's Gillette Stadium, where 50 or so CMOs and CEOs gathered to discuss the impacts of digital, social, and mobile media on marketing.
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